The global Patient Engagement Platforms Market is set to experience exponential growth, with projections indicating an increase from USD 16.6 billion in 2021 to nearly USD 93.4 billion by 2032 at an impressive CAGR of 17% during the forecast period. This growth is fueled by the increasing integration of digital technologies into healthcare and a heightened demand for virtual consulting services.
Key growth drivers include advancements in mobile health applications that foster real-time communication between healthcare providers and patients. The surge in demand for virtual consulting services, particularly among the growing senior population and patients managing contagious diseases, underscores the market’s evolution toward convenience and safety.
The COVID-19 pandemic played a pivotal role in accelerating market adoption. Prior to the pandemic, patient engagement platforms were largely limited to younger, tech-savvy populations. During the pandemic, global movement restrictions made virtual consultations a necessity, leading to a significant increase in the adoption of digital health platforms. This trend has continued post-pandemic, as healthcare systems recognize the efficiency and accessibility offered by such technologies.
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Key Takeaways:
- The Patient Engagement Platforms Market is projected to grow at a CAGR of 17%, reaching a valuation of USD 93.4 billion by 2032.
- Innovations in mobile health applications and digital communication tools are driving real-time patient engagement.
- Virtual consulting services are in high demand among seniors and individuals with infectious diseases.
- The COVID-19 pandemic was a major catalyst for the adoption of digital health engagement platforms, a trend that persists in the post-pandemic era.
With the growing importance of data-driven healthcare and digital communication, patient engagement platforms are poised to reshape the healthcare landscape, offering accessible, efficient, and patient-centric solutions worldwide.
Key Factors Driving Market Growth
- Technological Advancements: The rise of online services and mobile health applications is enhancing real-time connections between patients and healthcare providers, facilitating better engagement and care management.
- Aging Population: An increasing senior population, coupled with a rising prevalence of contagious diseases, has led to a higher demand for virtual consulting services, making patient engagement platforms essential for remote healthcare delivery.
- Digital Communication Trends: The growing popularity of digital communication tools and data utilization in healthcare is driving the adoption of patient engagement solutions.
- Impact of COVID-19: The pandemic significantly accelerated the adoption of digital health platforms, as restrictions on movement necessitated remote consultations. This shift has continued post-pandemic, with increased annual sales of patient engagement platforms.
Market Insights
- Regional Growth: North America is expected to dominate the market due to its advanced healthcare infrastructure and significant investments in digital health solutions. However, the Asia Pacific region is projected to exhibit the highest growth potential during the forecast period.
- Market Fragmentation: The patient engagement platforms market is highly fragmented, with numerous solution providers ranging in size. Major players are focusing on technological advancements and partnerships with established healthcare providers to enhance their market presence.
What are the Various Competition going on in the Patient Engagement Platforms Market?
The global market for patient engagement platforms is severely fragmented by the presence of a number of solution-providing companies that range widely in size.
The major players are well equipped with the most advanced technology and software products that provide them an edge over the local players.
The main strategy adopted by these players to capture the digital patient engagement platforms market is to collaborate and partner with renowned healthcare service providers already well-established in the
What are the Most Recent Developments Adopted by the Market Players Influencing the Global Patient Engagement Platforms Market?
- Press Ganey Company of the USA partnered with another USA global network company of healthcare professionals and experienced doctors by the name of the Beryl Institute in 2021. This partnership is expected to increase the focus of Press Ganey in accelerating its healthcare engagement platforms for its patients and advancing the healthcare experience movement ahead.
- Two companies in the USA named Vocera and Amazon collaborated in 2021 to build a product for the Alexa assistant devices named Vocera skill tool. This collaboration will expand Vocera’s pharma patient engagement platforms ecosystem by providing hands-free and voice experiences for aged patients and families.
- SONIFI Health and Cipher Health of the USA entered into a partnership in 2021 to offer a more holistic approach to patient communications via mobile patient engagement platforms. Both solution providers are focusing to leverage their key capabilities of providing successful care planning for their customers worldwide.
Key Players
- Allscripts Healthcare Solutions
- Orion Health Ltd.
- McKesson Corporation
- Cerner Corporation
- GetwellNetwork Inc.
- Phytel Inc.
- Medecision Inc.
- Lincor Solutions Ltd.
- YourCareUniverse Inc.
- Athenahealth Inc.
Key Segments
By Component:
- Technology
- Patient Rounding
- Patient Experience Survey
- Consulting Services
By Facility Type:
- Acute Care Facility
- Acute Hospitals
- Children’s Hospitals
- Academic Medical Centre
- Military Treatment Facility
- Ambulatory Surgery Centre
- Post Acute Care Facility
- Long-Term Acute Facility
- Skilled Nursing Facility
- Other
- Non-Acute Care Facility
- Physicians Office
- Clinics
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa (MEA)
Author By:
Sabyasachi Ghosh (Associate Vice President at Future Market Insights, Inc.) holds over 12 years of experience in the Healthcare, Medical Devices, and Pharmaceutical industries. His curious and analytical nature helped him shape his career as a researcher.
Identifying key challenges faced by clients and devising robust, hypothesis-based solutions to empower them with strategic decision-making capabilities come naturally to him. His primary expertise lies in areas such as Market Entry and Expansion Strategy, Feasibility Studies, Competitive Intelligence, and Strategic Transformation.
Holding a degree in Microbiology, Sabyasachi has authored numerous publications and has been cited in journals, including The Journal of mHealth, ITN Online, and Spinal Surgery News.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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