Men’s pre-shave products are in high demand as a result of this crucial factor. Pre-shave solutions for men are generally used to reduce the danger of ingrown facial hair. Men’s pre-shave creams soften the hair, allowing for a smooth shave while avoiding any cuts, especially at sharp angles where ingrown hair is most likely.
Consumers in today’s society are very sensitive of their appearance, which leads them to try out various cosmetics and personal care items on the market. As a result, both the male and female divisions of the industry are seeing an increase in the availability of specialised items.
The men’s grooming market has witnessed a significant growth over the past couple of years, especially because of the millennial population. When it comes to shaving, male customers make sure their beards are styled, along with a smooth shave experience as well.
This main critical factor has triggered the demand for various shaving tools and products. Men’s pre-shave products are thus enduring high demand among the target customers. There are various critical benefits associated with the use of men’s pre-shave products. Men’s pre-shave products ensure that natural moisture isn’t lost or compromised as far as the skin is concerned.
Men’s pre-shave products facilitate softer whiskers, making it easier to shave without resulting in any cuts. However, one of the main applications of men’s pre-shave products is to prevent ingrown facial hair.
As of 2017, the male grooming products market was valued at US$ 57.7 billion, which is expected to grow at a CAGR of 5.3% over the forecast period. Today’s male customers are very particular when it comes to shaving as well as the shaping of the beard.
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Men’s Pre-Shave Market: Key Players
Examples of the prominent players operating in the global Men’s Pre Shave market are The Procter & Gamble Company (Gillette), Combe Incorporated, Naveh Pharma Ltd., The Real Shaving Co., Pré de Provence, Mountaineer Brand Products, and eShave, LLC., among others.
Men’s Pre-Shave Market: Key Trends
The manufacturers of men’s pre-shave products have been strategizing on coming up with innovative products that cater to the varying needs and requirements of their target segments.
Men’s Pre-Shave Market: Key Developments
- Due to the rise in the demand for various types of shaving kits, one of the key retailers, Kroger, announced the launch of Bromley’s™ For Men shaving and grooming products, available exclusively at Kroger’s Family of Stores, which include men’s pre shave products as well.
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Opportunities for Men’s Pre-Shave Market Participants
Over the past couple of years, the number of salons and spas have been increasing, due to the rise in the number of beauty-conscious consumers. Shaving, being one of the main needs for most customers visiting salons, men’s pre-shave products have become a mandatory product in most salons.
Thus, the rise in the number of salon establishments has paved the way for the global men’s pre-shave market to generate increased sales.
The men’s pre-shave market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain. The men’s pre-shave market report provides in-depth analysis of parent market trends, macro-economic indicators, and governing factors, along with market attractiveness as per segment.
The report also maps the qualitative impact of various market factors on market segments and geographies.
The report covers exhaustive analysis on
- Market Segments
- Market Dynamics
- Market Size
- Supply & Demand
- Current Trends/Issues/Challenges
- Competition & Companies Involved in the Men’s Pre-Shave Market
- Technology
- Value Chain of the Men’s Pre-Shave Market
- Market Drivers and Restraints
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