The global flour mixes market size is projected to exceed US$ 25.8 Bn in 2022 and is projected to register 7.3% CAGR between 2022 and 2032. Increasing preference for healthy food products is fueling the demand for healthy bakery products such as flour mixes.
The demand for ready-to-eat and processed foods among consumers is rapidly increasing, resulting in the widespread use of batter mixes in a variety of convenience foods. In addition, demand for low-carb and gluten-free products is pushing the batter mixes production, which is a major factor driving the growth in the market.
Furthermore, increased investments in research and development efforts for developing batter technologies are expected to boost the demand for batter mix between 2022 and 2032.
Growth is also attributed to the increased demand for seafood around the world. Flour mixes is used to coat the fish with batter mixes to mask the smell of seafood, therefore, pushing the sales of batter mixes in the food industry.
It is also used in vegetarian cuisine, especially those made with common veggies, to provide the food with more crispness, flavor, and taste. As a result, the market for batter mixes is expected to increase at a rapid pace in the future years.
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Key Takeaways from the Flour Mixes Market Study:
- Rising demand for premium quality prepared flour mixes with high nutritional content in the Asia Pacific is expected to drive the market.
- In 2022, North America is projected to dominate the market, accounting for around 2% of worldwide revenue.
- In 2022, Europe and the Middle East, and Africa flour mixes market, collectively, will account for approximately 8% of the total market share.
- In terms of product type, the batter mixture segment is projected to dominate the market over the forecast period.
- Based on application, the bakery shop segment is expected to account for significant share in the market.
“Key market players are investing in research and development (R&D) in order to introduce new products and gain a competitive edge. Companies are also pursuing tactics such as collaboration, acquisitions, mergers, and partnerships in order to extend their client base and increase revenues.” said a lead analyst at FMI.
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Who is winning?
Key players operating in the global flour mixes market are focusing on reaching a large consumer base by implementing various strategies such as product innovations, marketing & promotional activity, strengthening distribution channels, and adopting sustainable production.
Some of the leading companies offering flour mixes are Nippon Flour Mills, Rikevita Food, Prima Flour, IREKS, AngelYeast, AB Mauri, Showa Sangyo, Griffith, Kerry, CSM, and others.
Get Valuable Insights into Flour Mixes Market
FMI, in its new offering, provides an unbiased analysis of flour mixes presenting historical demand data (2017-2022) and forecast statistics for the period from (2022-2032).
Flour Mixes Market By Category
By Product:
- Bread Mixes
- Oat Bread
- White Bread
- Dark Bread
- Multigrain Bread
- Batter Mixes
- Pastry Mixes
By Application:
- Food Processing Industry
- Household
- Bakery Shop
- Others
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Oceania
- MEA
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