The Global Active, Smart and Intelligent Packaging Market is anticipated to reach US$ 43.3 billion by 2027 at a CAGR of 9.8% from US$ 27.1 billion in 2022. The active packaging type is anticipated to account for 3/4 of all active, smart, and intelligent packaging market sales in 2022, according to the most recent industry analysis by FMI.
The food and beverage industry will employ over 50% of the active, smart, and intelligent packaging that will be sold globally in 2022, according to an application-wise analysis. Growing customer desire for preventive packaging is what is driving the expansion.
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How Technological Innovation Driving Competition Fueling Expansion Of Global Active, Smart And Intelligent Packaging Market?
Smart packaging enables brands to increase transparency regarding their products. It enables easy differentiation between authentic products and counterfeits. Smart packaging also enables access to a vast amount of information to the consumer regarding the products, which creates a lasting impression.
Since various forms of active, smart, and intelligent packaging technology make it possible for a brand to provide a complete, unique, and tailored experience to the end-users of that brand, it goes a long way in creating and enhancing brand image.
How Covid-19 Impacted Global Active, Smart & Intelligent Packaging Market?
The pandemic situation broke out due to the spread of the covid-19 virus, as a result, the federal governments imposed a lockdown to control the further spread of the virus among the people. The lockdown brought a standstill to all the manufacturing works and supply chains, only production of food & beverages along with medicinal supply was permitted.
The food & beverages along with the pharmaceutical sector being the largest consumers of active, smart & intelligent packaging the demand witnessed a minimal negative growth in the year in which the pandemic broke out. Moreover, in the subsequent year due to sharp rise in demand for pharmaceutical vaccines and supplies will ensure the expansion of globally active, smart & intelligent packaging over the forecasted period.
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Competitive Landscape
Globally renowned manufacturers across active, smart & intelligent packaging are eyeing to enter into strategic partnerships with major end use industries and focusing upon launching innovative packaging for satisfying modern day packaging needs:-
- In May 2021, Varcode Ltd. announced an agreement with Media Sourcery, Inc. to integrate its Smart Tag™ technology into cold chain solutions.
- In March 2021, Amcor announced a collaboration with JD Farm to jointly launch NFC (near field communication)-enabled packaging that will ensure more effective and interactive consumer engagement.
Key Companies Profiled
- PakSense, Inc.
- Landec Corporation
- Sealed Air Corporation
- Crown Holdings, Inc.
- Amcor Plc
- 3M Company
- Timestrip UK Ltd.
- Cryolog S.A.
- Vitsab International AB
- Varcode, Ltd.
- LCR Hallcrest LLC
Global Active, Smart And Intelligent Packaging Market By Category
By Packaging Type :
- Active Packaging
- Oxygen Scavenging Sachets
- Modified Atmosphere Packaging (MAP)
- Smart & Intelligent Packaging
- Time & Temperature Indicator (TTI) Labels
- Freshness Indicators
- Radio Frequency Identification (RFID) Tags
By Application :
- Food & Beverage
- Meat, Poultry & Seafood
- Fruits & Vegetables
- Dairy Products
- Bakery & Confectionary
- Processed Food
- Others
- Pharmaceuticals
- Cosmetics
- Others
By Region :
- North America
- Latin America
- Western Europe
- Eastern Europe
- Asia Pacific
- Middle East and Africa (MEA)
- Japan
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Table of Content
1. Executive Summary
1.1. Global Market Overview
1.2. Market Analysis
1.3. Analysis and Recommendations
2. Market Overview
2.1. Market Definition
2.2. Market Coverage
3. Key Market Trends
3.1. Key Trends Impacting the Market
3.2. Product Innovation / Development Trends
4. Key Success Factors
4.1. Product Adoption / Usage Analysis
4.2. Product USPs / Features
5. Global Active, Smart, and Intelligent Packaging Market Demand Analysis 2012-2021 and Forecast, 2022-2027
5.1. Historical Market Volume (Tonnes) Analysis, 2012-2021
5.2. Current and Future Market Volume (Tonnes) Projections, 2022-2027
5.3. Y-o-Y Growth Trend Analysis
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