Decorative Paints Market will Record a Sluggish 4.3% CAGR through 2031

According to Future Market Insights (FMI), the decorative paints market will be worth more than US$ 57.8 billion in 2021. The increased development of residential, commercial, and institutional buildings around the world is predicted to fuel the decorative paints business. During the assessment period of 2021 to 2031, the market is expected to increase at a CAGR of 4.3%.

FMI further predicts that the global decorative paints market would expand by 4.0% year on year in 2021. The decorative paints business is being driven by factors such as rising demand for interior decorations, home renovations, urbanization, industrial growth, and infrastructural expansion.

Given this, FMI expects the market to be worth US$ 87.8 billion by the end of 2031. In 2020, the decorative paints market accounted for roughly 40% of total paint and coatings sales.

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“Local and foreign investments in the emerging economies of Asia for catering to construction demand have been increasing. This is in turn fuelling the demand for decorative paints. Consumption of decorative paints especially for interior applications will continue increasing as focus on improving interior décor grows across the globe,” says an FMI analyst.

Key Takeaways:

  • Water based decorative paints will replace the solvent based paints due to their comparatively better performance characteristics over the latter. The segment is expected to witness a growth 4.4% CAGR over the coming decade.
  • Interior application of decorative paints is projected to account for more than 75% of the market share in 2021 in Europe.
  • By formulations, emulsion segment is estimated to witness a year-on year growth of 3.7% in 2021.
  • Sales of decorative paints in the U.S. are estimated to grow by a CAGR of 4.3% during the assessment period.
  • India is expected to emerge as an attractive decorative paints market, with sales expected to grow by 5.2% CAGR over the coming decade.
  • China is expected to account for about 70% of the East Asia decorative paints market share in 2021.
  • Japan and South Korea to collectively account for about 8.8% of the total decorative paints industry share by 2021 end.

Competitive Landscape         

Key participants in the global decorative paints market elaborated in the report includes Azko Nobel, Sherwin Williams Company, Asian Paints Ltd., Nippon Paints, Valspar Corporation, Jotun, BASF-SE, RPM International Inc., KANSAI Paints Co., Ltd. and Berger Paints.

The decorative paints industry is oligopolistic with a few big players constituting a larger portion of the sales. It also have higher barriers to entry in distribution networks and brand equity. Key players are focusing on mergers and acquisitions strategies to boost their market presence.

Some of them are even focusing on product development by investing a considerably in research and development. Others are focusing on increasing the production capacity to improve their annual turnover. For instance:

  • Eastman Chemical plans to invest for a significantly increase in its capacity to produce tertiary Decorative Paints (DIMLA) at its facility in Ghent, Belgium, by the end of 2021.

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More Insights into the Decorative Paints Market Report

In its latest report, FMI offers an unbiased analysis of the global decorative paints market, providing historical data for the period of 2016-2020 and forecast statistics for the period of 2021-2031. In order to understand the global market potential, its growth, and scope, the market is segmented on the basis of product type (water based paints and solvent based paints), formulation (emulsion and distemper), applications (interior and exterior), sales channel (offline and online) and price (premium, medium and economical) across six regions (North America, Latin America, Europe, East Asia, South Asia and Pacific and Middle East & Africa).

About Future Market Insights (FMI)

Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.

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