The revenue from the workflow content automation (WCA) market was $940.0 Mn globally in 2021. The market is anticipated to increase at a CAGR of 15.3% from 2022 to 2032, reaching around US$ 4,454.2 Mn.
Around 8% of workflow automation industry sales are being made in the workflow content automation market. Due to a substantial shift in corporate goals over the past few years, systems for automating workflow and content have become extremely popular. These changes are causing workflow and content automation to be used more widely, which primarily benefits enterprises with content automation and aids in revenue generation.
Workflow Content Automation (WCA) is a technology-driven approach for automating and optimizing content-related business processes. This market has been growing rapidly in recent years, as organizations seek to streamline their content creation and management processes and improve overall efficiency.
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WCA solutions typically involve the use of software tools that automate various content-related tasks, such as document generation, approval processes, and the distribution of content to various channels. These tools also provide a centralized repository for storing and organizing content, making it easier for teams to access and collaborate on content.
Some of the key drivers for the growth of the WCA market include the increasing demand for efficient and streamlined content creation and management processes, the need to improve collaboration and coordination among teams, and the desire to reduce manual errors and inefficiencies in content-related processes.
Competitive Landscape
Workflow content automation businesses are emphasizing on enterprise partnerships, collaborations, and product innovations for expanding their geographic footprint, strengthening market positions, increasing sales, and maintaining a strong foothold in the competitive market.
For instance,
- In March 2022, Smart Communications announced its partnership with Duck Creek Technologies. The partnership would enable leading insurers to deliver digital-first conversational experiences to their customers. Organizations will be able to streamline processes and enable agents & underwriters to work in a more efficient way.
Key Companies Profiled
- IBM Corporation
- Open Text Corporation
- MHC
- Nintex
- Clavis Technologies
- Xerox Corporation
- Newgen Software Technologies Limited
- Oracle Corporation
- Quark
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Workflow Content Automation (WCA) Market Outlook By Category
By Solution:
- Workflow Content Automation Platform
- Cloud-Based
- On-Premises
- Services
- Professional Services
- Managed Services
By Enterprise Size:
- Small and Mid-Sized Enterprises (SMEs)
- Large Enterprises
By Industry:
- BFSI
- Transportation & Logistics
- IT & Telecom
- Retail
- Manufacturing
- Government
- Healthcare
- Others
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia & Pacific
- Middle East and Africa (MEA)
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Table of Content
1. Executive Summary
1.1. Global Market Outlook
1.2. Demand Side Trends
1.3. Supply Side Trends
1.4. Analysis and Recommendations
2. Market Overview
2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations
3. Key Market Trends
3.1. Key Trends Impacting the Market
3.2. Product Innovation / Development Trends
4. Pricing Analysis
4.1. Workflow Content Automation (WCA) Solution, Pricing Models
4.2. Global Average Pricing Analysis Benchmark
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