In 2022, it is expected that the flexible confectionery packaging market for sweets would reach $5.9 billion. The market for flexible packaging for sweets is expected to reach US$ 7.6 billion by 2030 due to a 3.2% CAGR in demand.

In areas like Asia Pacific, the Middle East, and Africa, the market for confectionery flexible packaging is growing as a result of improved food processing and rising consumer demand for snacks and nibbles. Customers are being drawn in by better product options with a wider variety of products and packaging.

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Food and snack delivery is crucial to the populace that is confined to their homes as a result of the epidemic. E-commerce is mostly responsible for advancing snack delivery. The entry of multiple large food and grocery delivery firms in 2020–2021 led to a huge increase in the demand for confectionery. The need for flexible packaging for confectionery is expected to increase as long as this pattern holds true in the next years.

Due to growing consumer demand for environmentally friendly food and packaging, manufacturers are being pushed to provide recyclable confectionery packaging. According to projections, the American population will rise from 1% in 2014 to over 10% in 2020 as a result of worries about animal warfare, health benefits, and climate change. In order to appeal to a niche market of consumers, the HORECA business has taken note of this trend all over the world, with snack and confectionery makers inventing vegan goods and declining to utilise components derived from animal products.

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It is anticipated that the vegan confectionery business would be very profitable and present prospects for manufacturers of snack and confectionery packaging. Over the projected period, this is anticipated to increase sales for flexible packaging for candy.

According to an FMI analyst, the market will continue to rise through 2030 as a result of advances in packaging technology and soaring demand for recyclable and leak-proof confectionery packaging.

Key Takeaways:

  •         Based on product type, sales in the films and wraps segment are forecast to increase   at a 2.5% CAGR through 2030.
  •         Demand for bioplastics will increase by 1.4x over the assessment period.
  •         In terms of applications, sales in the jelly segment will grow at a 5.8% CAGR over the forecast period.
  •         Demand for confectionery flexible packaging in the U.S. will increase at a 2.9% CAGR through 2030.

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Total confectionery flexible packaging consumption in Europe will reach 1.5 Mn Tonnes in 2022.
Competitive Landscape

Confectionery flexible packaging manufacturers are introducing innovative and recyclable materials and formats to improve sales across the globe. They are also investing in mergers, acquisitions and collaborations to gain a competitive edge in the market. For instance:

  • In May 2022, the Italian Cama group is expected to demonstrate technologically advanced confectionery packaging machinery at IPACK-IMA 2022, which is expected to bring a technological revolution in packaging.
  • In January 2022, Amcor plc undertook customer perception on confectionery packaging and is now developing paper-based packaging products for the same market.

Key Players:

  •         WestRock Company
  •         DS Smith plc
  •         Sonoco Products Company
  •         Amcor plc
  •         Huhtamaki Oyj
  •         Constantia Flexibles Group GmbH
  •         Ahlstrom-Munksjö Oyj

Confectionery Flexible Packaging Market by Category

By Product Type:

  • Films & Wraps
  • Pouches
  • Sachets & Stick Packs
  • Tubes
  • Laminates

By Material Type:

  • Plastics

o    PE

o    PP

o    PET

o    PVC

o    PA

o    EVOH

o    Bioplastics

  •   PLA
  •   PHA
  •   Starch Based Plastic
  •   Cellulose Fibers

o    Other Plastics

  • Paper

By Application:

  • Chocolate
  • Candy & Toffees
  • Gum
  • Jelly
  • Snack Bars
  • Biscuits
  • Rest of Others

By Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific

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