The sales of whole grain & high fiber foods market is estimated to be valued at US$ 50,872.6 Million in 2022. As per Future Market Insights (FMI), the overall market value is expected to reach US$ 105,379.4 Million by 2032, rising at a CAGR of 7.6% for 2022-32.
Over the past couple of years, consumer preferences and eating patterns have changed. The change in diet is influenced by a range of factors such as higher Internet penetration, rise in awareness about the consumption of healthy food products, rise in concerns over obesity rates, evolving technological factors, food production, etc. Consumers have been taking care and steps regarding the type of food that they consumer on a regular basis.
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Consumers’ rising awareness about the close association between food and health has been turning out to be one of the most important social developments in the recent past. Various factors such as busy lifestyles adopted by consumers, rise in the obese population, and consumption of unhealthy food have been driving the consumers to shift to healthy diets.
Consumers take into account the type of food that they consumer on a day-to-day basis. As a result, products such as whole grain & high fiber foods have been gaining traction over the past couple of years among their target customers. Whole grain & high fiber foods are those products that have been processed into finished products sourced from whole grains or high fiber sources such as seeds & nuts.
These whole grain and high fiber foods contain minimum 51% of whole grains or 10-15% of dietary fiber. These include products such as bakery, breakfast cereals, pastas, and savory snacks. Whole Grain & high fiber foods can also be sourced from multiple whole grain sources. Only finished and packaged products have been considered in the market for whole grain & high fiber foods, and the volume is based on the weight of the entire finished product.
The importance of whole grain & high fiber foods in the bakery segment has been enduring, owing to the rise in the number of diet conscious consumers. Whole grain & high fiber foods have a wide range of applications in the production of various bakery products such as breads, cakes & pastries, baking ingredients & mixes, and other bakery frozen products.
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Drivers:
- There is a growing awareness of the health benefits associated with consuming whole grain and high fiber foods. As a result, more people are seeking out these types of products to reduce their risk of chronic diseases like diabetes, heart disease, and obesity.
- Consumers are increasingly interested in healthier and more natural food options, and this trend is driving demand for whole grain and high fiber products.
- Governments around the world are promoting the consumption of whole grain and high fiber foods through various initiatives, such as subsidies and public awareness campaigns.
- The popularity of plant-based diets, which are rich in fiber, is on the rise. This is contributing to the growing demand for whole grain and high fiber foods.
Restraints:
- The high cost of whole grain and high fiber foods compared to processed foods may make them less accessible to some consumers.
- The limited availability of these types of foods in some parts of the world may also hinder market growth.
- Some consumers may find whole grain and high fiber foods less appealing than processed foods due to their perceived lack of taste and variety.
Segments Covered in Whole Grain & High Fiber Foods Market AnalysisBakery Products:
- Breads
- Cakes & Pastries
- Baking Ingredients & Mixes
- Frozen Products
Breakfast Cereals:
- Flakes
- Muesli & Granola
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Crisps & Crackers:
Snack Bars:
Pastas & Noodles:
Flavour:
- Fruit
- Nuts
- Honey
- Chocolate
- Vanilla
- Others
Source:
- Maize
- Wheat
- Brown Rice
- Oats
- Rye
- Barley
- Quinoa
- Mult-grain
- Others
Packaging Format:
- Bags & Couches
- Folding Cartons
- Trays & Containers
- Cans
Nature:
- Organic
- Conventional
Distribution Channel:
- Direct
- Indirect
- Hypermarket/Supermarket
- Discount Stores
- Convenience Store
- Specialty Stores
- Online Retailers
- Others
About FMI
Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years.
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