The wine packaging market is expected to experience significant growth between 2022 and 2032, with a projected compound annual growth rate (CAGR) of 5.4%, as reported by Future Market Insights.
In recent times, businesses have recognized the importance of both exporting domestically produced goods and importing high-demand commodities. There is a considerable global demand for wine and other alcoholic beverages as consumer preferences for popular products continue to rise. This has led to an increased demand for wine packaging, both domestically and internationally.
Italy holds the largest global demand for wine, and in 2021, Italy, Spain, and France were the top three wine-producing countries in the world. With the expansion of international wine trade, there is a growing need for packaging solutions that can ensure the safe shipping of wine.
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In summary, the wine packaging market is experiencing rapid growth driven by the trends of premiumization and sustainability. As consumers seek high-quality wines and environmentally friendly packaging solutions, the market is expected to further expand in the coming years. The demand for innovative and eco-friendly packaging options in the wine industry presents opportunities for packaging manufacturers and suppliers to meet the evolving needs of the market.
Key Takeaways from Wine Packaging Market
- Based on material, the glass segment is projected to hold 34% of the market share by the end of 2032, owing to its various properties such as it 100% recyclable, keeping the flavour and aroma intact.
- The bag-in-box and cans segments together are expected to create a cumulative incremental opportunity of US$ 780 Mn over the next decade.
- By sales channel, the online retail segment is estimated to be at a CAGR of 5.6% during 2022-2032 due to the expansion of e-commerce industry
- Europe is estimated to dominate the wine packaging market over the forecast period.
- With increasing production of wine in the U.S., North America is expected to hold 1/3rd value share of the global wine packaging market.
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“Global wine packaging market is continuously evolving with the incorporation of innovative packaging. Manufacturers are coming up with the latest innovative product designs for various wine packaging product types such as bottles, bag-in-box, cans, boxes, and others. Wine packaging manufacturers are focusing on producing sustainable packaging solutions to capitalize on growing preference for environment-friendly packaging.” –says FMI analyst.
Competitive Landscape
Key manufacturers operating in the wine packaging market are trying to focus on innovative product launches, acquisitions, partnerships, and sustainability. The manufacturers are committed to consistently offering innovative designs, shapes, sizes, and product types for wine packaging
- In March 2022, Vidrala S.A. partnered with Glass Hallmark. The company has embossed its bottles with a Glass Hallmark seal. The Glass Hallmark symbolizes a commitment to creating a sustainable future using glass. This aligns with the company’s sustainability strategy.
- In March 2022, Ardagh Group S.A., to design and manufacture a highly decorated wine bottle collaborated with Constellation Brands, Inc.
- In January 2022, Frugalpac Limited launched its second wine bottle called Celi. It is the world’s first commercially available paper bottle for wines.
- In November 2021, Ardagh Group S.A. the leader producer of glass packaging acquired Consol Holdings Proprietary Limited on the African continent.
Key Players:
- Owens-Illinois Group
- Ardagh Group S.A.
- Liqui-Box Corp
- Scholle Corporation
- All American Containers
- TricorBraun Inc.
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Wine Packaging Market by Category
By Material:
- Glass
- Wood
- Paper and Paperboard
- Metal
- Plastic
By Product Type:
- Bottles
- Bag-in-Box
- Barrels & kegs
- Cans
- Others (Cartons, etc.)
By Sales Channel:
- Online Retail
- Offline Retail
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