The global digital printing packaging market is expected to see steady growth in the coming years, according to a recent market research report. The report, which was published by FMI, provides an in-depth analysis of the market and its growth prospects.
Global digital printing packaging demand is anticipated to be valued at US$ 17,760.7 Million in 2022, forecast to grow at a CAGR of 5.1% to be valued at US$ 29,206.9 Million from 2022 to 2032.
Digital printing packaging refers to the process of utilizing digital printing technology to create packaging materials and designs. Unlike conventional printing methods, which involve the use of printing plates, digital printing enables direct printing on packaging materials using specialized digital printers. This technology offers greater flexibility, customization options, and cost-effectiveness, making it a preferred choice for many industries.
The Digital Printing Packaging Market is experiencing significant growth, driven by the rising demand for innovative packaging solutions across various industries. With digital printing, packaging manufacturers can achieve high-quality printing, shorter production runs, variable data printing, and faster turnaround times. This versatility has enabled brands to tailor their packaging to specific target audiences, resulting in increased consumer engagement and brand loyalty.
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Digital Printing Packaging Market Trends and Future Prospects
The Digital Printing Packaging Market is poised for continuous growth and innovation. Several trends are shaping the future of this industry, including:
1. Integration of Augmented Reality (AR)
The integration of augmented reality into digital printing packaging opens up new possibilities for interactive and engaging packaging experiences. AR technologies enable consumers to interact with products, access additional information, and visualize virtual product demonstrations.
2. Sustainable Packaging Solutions
As sustainability gains prominence, the digital printing packaging market is expected to witness an increased demand for eco-friendly and biodegradable packaging materials. Innovations in ink and substrate technologies will further support the development of sustainable packaging solutions.
3. Smart Packaging
Digital printing packaging has the potential to integrate smart functionalities into packaging designs. This includes features such as NFC (Near Field Communication) tags, QR codes, and sensors, enabling brands to offer personalized content, track products, and enhance consumer engagement.
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The Key Players Are:
- HP Inc.
- Xeikon N.V.
- Eastman Kodak Company
- Landa Corporation Ltd.
- Quad/Graphics Inc.
- Tailored Label Products Inc.
- Creative Labels Inc.
- Reynders Label Printing
- DS Smith Plc
- Thimm Group
- Traco Manufacturing Inc.
- WS Packaging Group Inc.
- Elanders
- Colordruck Baiersbronn
- Mondi Plc.
Key Segments Profiled in the Digital Printing Packaging Industry Survey
Digital Printing Packaging Market By Print Technology Type:
- Liquid Toner Electrophotography Printing
- Nano-Graphic Printing
- Inkjet Technology
- Others (Dye tonner)
Digital Printing Packaging Market By Product Type:
- Labels
- Flexible Packaging
- Films & Wrap
- Bags & Sacks
- Pouches & Sachets
- Corrugated Packaging
- Folding Cartons
- Bottles & Jars
- Metal Cans
- Others
Digital Printing Packaging Market By End-User:
- Digital Printing Packaging for Food
- Digital Printing Packaging for Beverage
- Digital Printing Packaging for Alcoholic
- Digital Printing Packaging for Non-Alcoholic
- Digital Printing Packaging for Pharmaceutical
- Digital Printing Packaging for Personal care & cosmetics
- Digital Printing Packaging for Electronic comp.
- Digital Printing Packaging for Chemicals
- Other (Automotive, etc.)
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Overall, the digital printing packaging market is expected to see steady growth in the coming years, driven by the increasing demand for customized packaging, the growth of e-commerce, and the adoption of digital printing technologies. The report provides valuable insights for companies operating in the packaging industry, as well as investors and other stakeholders.
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