The global ready to drink shakes market is set to witness growth at a CAGR of 7.5% and is anticipated to reach a valuation of around USD 22.7 Bn by 2032.The rise in health consciousness among customers is credited with the market’s expansion. The industry has also been fueled by the rising popularity of ready-to-drink (RTD) shakes, particularly among fitness fanatics and millennials.
The majority of millennials drink ready-to-drink beverages to control stress, weight, and fatigue. People are now forced to consider their eye health because of how frequently they use digital devices. The Chill Group Inc. developed stress-relieving ready-to-drink smoothies in flavours as zero ginger, tropical, rio berry, and Jamaican citrus to appeal to more millennials.
A different manufacturer specialises in calming beverages, Tran Quini. According to study, protein shakes are growing in popularity among millennials. Due to an increase in lactose sensitivity, consumers are increasingly selecting protein drinks over milkshakes. Popular healthy beverage is the isopure zero carb protein drink from Nature’s Best.
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Furthmore, the demand for ready-to-drink shakes has increased due to an increase in disposable income, urbanisation, and changing consumer lifestyles. Because of their demanding work schedules, customers are opting for a healthier breakfast in the form of smoothies. Because it is easy to transport, light in weight, and available in tetra packs, lightweight bottles, and cans, customers can enjoy it at their workplaces.
Companies are employing recycled plastic to reduce packaging costs and provide eco-friendly packaging because packaging plays such an important part in purifying drinks. These goods come in a variety of flavours, including chocolate, vanilla, strawberry, banana, and many others. Manufacturers are coming up with new tastes to meet consumer demand.
Key Takeaways from Market Study
- The market is segmented based on nature, conventional is anticipated to account for around 89.3% of the market share over the forecast period.
- The North American nutritional ingredient in animal feed market is expected to witness a lucrative growth rate of 6.8% during the forecast period.
- East Asia is inferred to account for 14.7% of the global nutritional ingredient in animal feed consumption through 2032.
- The market is segmented based on flavor, wherein chocolate is anticipated to account for around 22.4% of the market share over the forecast period.
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“The ready-to-drink shakes market is predicted to channel upwards due to good marketing strategies of key players in the worldwide industry, resulting in positive growth in emerging economies.” According to the FMI analyst.
Competitive Landscape
Some of the key players operating in the Ready to Drink Shake market are Nestlé S.A, Starbucks Corporation, PepsiCo Inc., Monster Beverage Co., Lotte Chilsung Beverage Co., The Coca-Cola Company, The J.M Smucker Company, Bolthouse Farms, Inc., Arla Foods amba, Atkin Nutritionals Inc. and others
Explore More Valuable Insights
Future Market Insights, in its new report, offers an impartial analysis of the global ready to drink shakes market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.
By Nature, Ready to Drink Shakes Market is segmented as:
- Organic
- Conventional
By Packaging Type, Ready to Drink Shakes Market is segmented as:
- Bottles
- Tetra packs/carton
- Cans
By Flavors, Ready to Drink Shakes Market is segmented as:
- chocolate
- banana
- strawberry
- vanilla
- Citrus
- Berries
- Others
By Region, Ready to Drink Shakes Market is segmented as:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- The Middle East and Africa
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