According to a recent report by Future Market Insights, a market research and competitive intelligence provider, sales of customized premixes are estimated to reach a value of US$ 2.9 Billion by 2032, surging at 5.6% CAGR through the decade.
Functional or fortified food products, which are primarily intended to compensate for nutrient loss and bridge nutritional gaps, are becoming increasingly popular in the food service industry. Diners favour high-protein, vegetable-rich, and superfood foods, with heart health, weight control, and gastrointestinal health being the most prominent concerns.
Patented enriched premixes with extra nutritious features are being developed by manufacturers. Fortification of dairy and bakery products will remain a driving force in the global evolution of the customised premixes industry.
The implementation and use of the drum-to-hopper production process will expand the bespoke premix sector. Despite having a small share of the global customised premix market, businesses’ value pool will be reduced if they do not invest in the drum-to-hopper manufacturing process.
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Key Takeaways from Market Study
- The U.S.A. currently dominates the global customized premix market, and this trend is expected to continue in the coming years.
- According to surveys, approximately 35% of French consumers consume immune-boosting foods and beverages. These consumables are especially popular among people aged the 40s to 50s.
- Powdered customized premixes will continue to be popular among consumers due to their durability. Customized nutrient premixes have a higher level of stability in powdered form than in liquid form.
- Customized premixes are widely used by consumers to improve energy supply. According to FMI, over 30% of consumers prefer customized premixes in high-energy food products.
- Premix blends continue to define stakeholders’ bottom lines, accounting for roughly 60% of total market value.
“Increasing demand for vitamin and mineral-enriched foods, as well as rising consumer health consciousness, are expected to drive industry growth. The market is expected to grow at a significant rate during the forecasted period, owing to the rise of on-demand personalization,” says a lead analyst at Future Market Insights.
Competitive Landscape
Manufacturers of customized premixes are broadening their customer base by expanding into developing countries. Leading players, in particular, are developing a strong network of product distributors. As market competition intensifies, various players are establishing subsidiaries in various regions and expanding their production capacity to meet rising demand.
- Buddy Nutrition, a US-based provider of nutritional supplements and custom food, launched a new protein premix solution in August 2019.
Some of the key players in the Customized Premix Market include Archer Daniel Midland Company, AQC Chem Lab (P) Ltd., Barentz International B.V., BASF SE, Beijing Jinkangpu Food Science and Technique Co., Ltd., BNSL Limited, Budenheim, Coalescence LLC, Farbest Brands.
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Future Market Insights, in its new offering, provides an unbiased analysis of customized premix presenting historical demand data (2017-2021) and forecast statistics for the period from 2022-2032.
Customized Premix Market by Category
By Ingredient Type, the Customized Premix Market is Segmented as:
- Vitamin Premix
- Mineral Premix
- Nucleotides Premix
- Amino Acids Premix
- Enzymes
- Coccidiostats
- Probiotics
- Prebiotics
- Multigrain Premix
- Omega 3 Fatty Acids
- Excipients
- Gums
- Botanicals
- Sweeteners
- Flavors
- Proteins
- Color
By Form, the Customized Premix Market is Segmented as:
- Powder
- Liquid
By Function, the Customized Premix Market is Segmented as:
- Bone Health
- Immunity
- Digestion
- Energy
- Heart Health
- Weight Management
- Vision Health
- Brain Health & Memory
- Resistance
- Others
By Application, the Customized Premix Market is Segmented as:
- Food Sector
- Dietary Supplements
- Pharma OTC Drugs
- Pet Food
By Product Type, the Customized Premix Market is Segmented as:
- Premix blends/ Direct-to-consumer Solutions
- Drum-to-hopper Formulations
By Region, the Customized Premix Market is Segmented as:
- North America
- Latin America
- Europe
- Middle east and Africa
- East Asia
- South Asia
- Oceania
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Author
Nandini Roy Choudhury (Client Partner for Food & Beverages at Future Market Insights, Inc.) has 7+ years of management consulting experience. She advises industry leaders and explores off-the-eye opportunities and challenges. She puts processes and operating models in place to support their business objectives.
She has exceptional analytical skills and often brings thought leadership to the table.
Nandini has vast functional expertise in key niches, including but not limited to food ingredients, nutrition & health solutions, animal nutrition, and marine nutrients. She is also well-versed in the pharmaceuticals, biotechnology, retail, and chemical sectors, where she advises market participants to develop methodologies and strategies that deliver results.
Her core expertise lies in corporate growth strategy, sales and marketing effectiveness, acquisitions and post-merger integration and cost reduction. Nandini has an MBA in Finance from MIT School of Business. She also holds a Bachelor’s Degree in Electrical Engineering from Nagpur University, India.
Nandini has authored several publications, and quoted in journals including Beverage Industry, Bloomberg, and Wine Industry Advisor.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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