The market size for business as a service is estimated to be valued at US$ 202,739.8 million in 2023, and it is anticipated to expand at 20.3% annually to reach US$ 1,290,622.9 million by 2033.

The business as a service (BaaS) market is a significantly growing sector in the business and technology industry. BaaS refers to the delivery of various business functions and services through cloud-based platforms, enabling organizations to access and utilize these services on demand. It offers a wide range of services, including software applications, infrastructure, data storage, and communication tools, among others.

The adoption of BaaS solutions has gained significant traction among businesses due to its numerous advantages. It provides flexibility, scalability, and cost-effectiveness, allowing organizations to access and utilize services based on their specific needs and requirements. BaaS eliminates the need for extensive infrastructure investments and maintenance, as the services are hosted and managed by third-party providers.

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The market for BaaS is driven by the increasing demand for efficient and cost-effective business solutions, the rise of cloud computing technology, and the need for organizations to focus on their core competencies while outsourcing non-core functions. Additionally, the democratization of functionalities, where even small organizations can access advanced tools and services, has further fueled the growth of the BaaS market.

Key Takeaways:

  • North America, with a 30.1% market share in 2022, is expected to be a significant player in the business as a service (BaaS) market. Factors such as technological advancements, increased investments in research and development, and the growth of the IT and E-Commerce industries are driving the adoption of BaaS in the region.
  • With a 30.5% market share in 2022, the Asia Pacific region is anticipated to experience substantial growth in the BaaS market. Rapid urbanization, infrastructure upgrades, and internet penetration are fueling the demand for BaaS. The region’s rapid growth in the IT, IoT, and E-Commerce industries further contributes to market expansion.
  • The United Kingdom market is projected to expand at a CAGR of 19.2% during the forecast period. The market is driven by a focus on flexibility, the application of the right model for business problems, and the ability to provide data on demand.
  • India’s market is anticipated to expand at a CAGR of 22.3%. Further, rapid technological advancements, infrastructure upgrade initiatives, and the growth of the IT, IoT, and E-Commerce sectors contribute to the market’s expansion.
  • In terms of service type, software as a service (SaaS) holds the highest market share of 43.2% in 2022, followed by platform as a service (PaaS) at 20.9% and infrastructure as a service (IaaS) at 11.5%.
  • Large enterprises have a high market share of 60.4% compared to SMEs at 35.6%. Large enterprises benefit from the ability to handle large and readily accessible datasets while maintaining privacy.
  • The IT & Telecom sector has a significant market share at 21.8%, followed by the BFSI sector at 21.8%. The manufacturing sector holds a 15.1% share, and the retail sector holds a 14.6% share. These industries leverage BaaS to handle vast amounts of data, retrieve information when needed, and track business performance in real time.

Recent Developments

  • Oracle’s comprehensive cloud security capabilities will feature integrated threat management in May 2022. Oracle’s advanced cloud security capabilities include threat management. Furthermore, new features improve security throughout Oracle Cloud Infrastructure (OCI) and the Oracle apps stack, assisting clients in protecting their applications and data.
  • Fujitsu introduced its new Fujitsu Computing as a Service (CaaS) service portfolio in April 2022 to accelerate digital transformation (DX) and empower clients globally by giving commercial access to the world’s most powerful computing technologies via the cloud.

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Key Segments in the Business as a Service Market

By Service Type:

    • Firstly, Software as a Service (SaaS)
    • Secondly, Platform as a Service (PaaS)
    • Thirdly, Infrastructure as a Service (IaaS)

By Enterprise Size:

    • In terms of enterprise size, Small and Medium-sized Enterprises (SME)
    • On the other hand, Large Enterprises

By Industry:

    • Within various industries, including:
      • To begin with, BFSI
      • Additionally, IT & Telecom
      • Moreover, Retail
      • Furthermore, Healthcare
      • Also, Manufacturing
      • Moreover, Transportation
      • Lastly, Others

By Region:

    • Geographically, across regions such as:
      • Firstly, North America
      • Secondly, Latin America
      • Thirdly, Asia Pacific
      • Subsequently, MEA (Middle East and Africa)
      • Finally, Europe

Author:

Sudip Saha is the managing director and co-founder at Future Market Insights, an award-winning market research and consulting firm. Sudip is committed to shaping the market research industry with credible solutions and constantly makes a buzz in the media with his thought leadership. His vast experience in market research and project management a consumer electronics will likely remain the leading end-use sector cross verticals in APAC, EMEA, and the Americas reflects his growth-oriented approach to clients.

He is a strong believer and proponent of innovation-based solutions, emphasizing customized solutions to meet one client’s requirements at a time. His foresightedness and visionary approach recently got him recognized as the ‘Global Icon in Business Consulting’ at the ET Inspiring Leaders Awards 2022.

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