Europe pet food supplements market Sales increased between 2018 and 2022 at a 4.7% CAGR. It is anticipated that the pet food supplements market in Europe will grow at a compound annual growth rate (CAGR) of 5.9% from 2023 to 2033.
In 2023, the pet food supplements market in Europe is projected to be worth US$ 247.8 million.By 2033, it is anticipated to surpass US$ 441.6 million in sales, according to Future Market Insights (FMI).
The market for pet food supplements in Europe is probably driven by reasons including the humanization of pets, rising pet ownership rates, and increased knowledge of pet nutrition and health.
Products called pet food supplements are made to enhance conventional pet diets and offer extra health advantages. Probiotics, vitamins, minerals, joint support items, skin and coat supplements, and digestive health aids are popular supplement types. There are several types of these supplements, such as tablets, chews, powders, and liquids.
In Europe, a number of major companies in the pet food supplement industry provide a large selection of pet supplements. These comprise both well-known pet food producers and niche supplement producers.
In Europe, veterinary clinics, internet merchants, and pet specialty stores are the usual distribution methods for pet food supplements. The pet food supplement industry in Europe is distinguished by a rise in product innovation as well as the introduction of natural and organic alternatives. Consumers who own pets are growing increasingly picky about the contents and caliber of the goods they buy. As a result, there is a growing need for expensive and specialized supplements.
Vetoquinol, Nutramax Laboratories, Hill’s Pet Nutrition, Mars Petcare, and Nestle Purina are some of the major companies in the market. New pet food supplement formulations are always being introduced by them. It consists of customized goods, natural and organic options, and useful additives.
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Key Takeaways from the Pet Supplements Report:
- Europe pet food supplements market is set to be worth US$ 441.6 million by 2033.
- Demand for pet food supplements in Europe is likely to soar at 5.9% CAGR over the forecast period.
- Based on nature, the organic pet food supplements segment is anticipated to reach a valuation of US$ 97.4 million by 2033.
- By form, the tablets & capsules segment is likely to exhibit a 4.1% CAGR during the projection period.
- The United Kingdom is projected to hold a dominant valuation of US$ 113.5 million in the Europe market by 2033.
- Germany pet food supplements market is likely to top US$ 72.0 million by 2033.
- France is estimated to witness a value CAGR of 5.9% during the projection period in the Europe pet food supplement market.
“Growing pet ownership, focus on pet health and wellness, and the pet humanization trend are prominent factors contributing to demand for pet food supplements in Europe. Manufacturers are working on producing high quality products to meet evolving customer preferences towards premium diets to increase their market foothold.” –Nandini Roy Choudhury, Client Partner at Future Market Insights
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Who is Winning?
Nutramax Laboratories, Pet Naturals of Vermont, NaturVet, Tomlyn, VetriScience, Zesty Paws, VetIQ, MPP, Pro-Sense, Makondo Pets, Gimborne, Paws & Pals, GNC, Purina Pro Plan Veterinary Supplements, Pet-Tabs, Wholistic Pet Organics, Advita, RestoraPet, Marshall Thundering Herd, Infinite Pet, Organic Pet, and Alaska Naturals are key pet food supplements manufacturers listed in the report.
Key manufacturers are developing innovative and high-quality pet food supplements to meet the specific nutritional needs of different pets. They are investing in research and development to introduce new ingredients, formulations, and flavors.
Manufacturers often form partnership with distributors and retailers to expand their reach and ensure efficient distribution. They are differentiating their products through various factors. These include organic and natural ingredients, specific health benefits, product packaging and targeted solutions for specific pet age groups and breeds.
For instance,
- In September 2022, Perfect Powder is a full nutrient, minerals, and protein mix that supports balanced organic food for dogs of all ages. It was developed by Opal Pets, a top producer of vegan food items for animals. It is now sold online and available throughout Europe.
- In July 2021, an ingredient for pet food and feed that is high in antioxidants called NOVASTA was launched in the European market by AstaReal. It is a provider of natural astaxanthin. Astaxanthin is referred to by the manufacturer as “nature’s most potent antioxidant.”
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Pet Food Supplements Market by Category:
By Nature:
- Organic
- Conventional
By Form:
- Capsules
- Chewable
- Gel
- Liquid
By Pet Type:
- Cat
-
- Kitten
- Senior
- Dog
- Puppy
- Adult
- Senior
By Distribution Channel:
- Store-Based Retailing
-
- Hypermarkets/Supermarkets
- Convenience Stores
- Mom & Pop Stores
- Pet Food Stores
- Independent Grocery Retailers
- Other Retail Formats
- Online Retailers
By Country:
- Germany
- The United Kingdom
- France
- Italy
- Spain
- BENELUX
- Nordic
- Russia
- Poland
- Rest of Europe
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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