The citrus flavors market is poised for substantial growth, with a projected CAGR of 4.9% from 2023 to 2033, reaching a market value of US$ 18.79 billion by 2033. This market expansion is attributed to factors such as the clean label movement, increased consumer awareness of clean-label ingredients, and a trend toward preventive healthcare.
The rising tide of health consciousness among consumers is further fostering this expansion. Citrus fruits have captured the attention of health-conscious people in a society where wellness is prioritized due to their attraction as a rich source of important vitamins, minerals, and antioxidants, as well as their low-calorie content. Customers who are passionate about healthy living are drawn to items with the energizing touch of citrus flavours, driving the market towards an exciting future.
Demand and Preferences:
- In 2023, the market size for citrus flavors was valued at US$ 11.64 billion, and it is expected to grow significantly due to consumers’ preference for products with fewer, easily identifiable ingredients.
- The clean label movement, emphasizing high nutritional value and healthy food consumption, has driven the demand for citrus flavors as consumers seek natural and clean-label food products.
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Key Takeaways
- North America and Europe account for 51.4% of the global market share.
- With nearly 40% of the market share, Asia-Pacific is the most dominating region, with China making up the majority, contributing 17.8%.
- With a 14.4% global market share, the United States is the single-largest market contributor.
- The market participation of emerging markets like India and Indonesia, which each contribute 9.2% and 4.4% respectively, is considerable.
- A significant 9% of the market is accounted for by the Rest of the World, which includes nations like Brazil and Argentina, demonstrating the significance of these areas in the global economy.
Competitive Landscape
Competition is fierce in the enthralling world of citrus flavours, fueled by a wide range of participants, including powerful established brands and agile regional challengers. Due to the market’s maturity, intense competition will heighten efforts to introduce new and improved citrus flavour profiles. The constantly changing environment reveals new opportunities, uses, and routes for these zesty essences. Players worldwide compete in this global arena in an enthralling struggle for a piece of the market’s sweet success. Furthermore, regulatory scrutiny keeps a close eye, providing new difficulties that call for strategic acumen and adaptability.
Doehler
German business Doehler is a top supplier of both artificial and natural flavours. The business is well-known in the market for citrus flavours and provides a variety of citrus flavours, including lemon, orange, grapefruit, and lime. Doehler also provides a variety of citrus flavours that are specially mixed.
Frutarom
Israeli company Frutarom is a top provider of flavours and food additives. The business is well-known in the market for citrus flavours and provides a variety of citrus flavours, including lemon, orange, grapefruit, and lime. Numerous specially blended citrus flavours are also available from Frutarom.
Givaudan
Switzerland-based Givaudan is a well-known manufacturer of flavours and perfumes. The business is well-known in the market for citrus flavours and provides a variety of citrus flavours, including lemon, orange, grapefruit, and lime. A variety of specially blended citrus flavours are also available from Givaudan.
Symrise
The leading supplier of flavours and scents is a German corporation by the name of Symrise. The business is well-known in the market for citrus flavours and provides a variety of citrus flavours, including lemon, orange, grapefruit, and lime. Numerous specially blended citrus flavours are also available from Symrise.
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Key Developments
- Adopting Nature’s Finest: As the market for natural flavours booms, customers increasingly look for the true essence of nature in the food and drink they eat. Citrus flavours, which are naturally occurring, stand out as a wonderful option for health-conscious people seeking pure, unadulterated flavour sensations.
- Setting the Standard for Healthful Innovations: Citrus flavours stand out as a star ingredient because of their built-in health advantages as functional meals and beverages gain popularity. These spicy treats, which are abounding in vitamins, minerals, and antioxidants, respond to the growing consumer demand for goods that nourish and enhance wellness.
Citrus Flavor Market by Category
By Product Type:
- Lime
- Grapefruits
- Orange
- Lemon
- Others
By Nature:
- Natural
- Artificial
By Application:
- Bakery Products
- Confectionery
- Beverages
- Savory
- Others
By Sales Channel:
- Supermarkets
- Departmental Stores
- E-retailers
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East and Africa (MEA)
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