The global gift paper market size is anticipated to surpass a valuation of US$ 4,489.6 million in 2023. It is predicted to hit a valuation of US$ 6,645.6 million by 2033. The market is foreseen to thrive at a CAGR of 4.0% from 2023 to 2033.
People gravitate toward spending more on presents and festivities as economies grow and disposable incomes increase. The demand for gift paper to wrap these gifts may increase as a result of this rise in consumer expenditure.
The demand for gift paper significantly increases around seasonal holidays and occasions including Christmas, Valentine’s Day, Mother’s Day, and birthdays. Seasonal-specific designs and themes are frequently introduced by retailers, which boosts sales and expands the market.
With the use of gift paper, a gift may be personalized and given a unique finishing touch. To improve the appearance of their presents, several individuals take pleasure in choosing innovative and aesthetically pleasing gift-wrapping solutions.
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Social media and online platforms now play a significant role in determining consumer trends and behavior. On social media sites like Pinterest and Instagram, people might be motivated to spend extra on distinctive gift paper patterns and accessories by sharing gift-wrapping ideas, DIY instructions, and visually beautiful gift displays.
Corporate gifting is a common strategy used by corporations to show appreciation, fortify bonds, or advance their brands. Further, the demand for gift paper is influenced by products that require gift wrapping, such as promotional items, client presents, or staff awards.
Key Takeaways from Gift Paper Market Report:
- The global gift paper industry size developed at a CAGR of 3.1% from 2018 to 2022.
- In 2018, the global market size stood at US$ 3,821.7 million.
- The global market size stood at US$ 4,316.7 million in 2022.
- The gift paper industry is estimated to hold 2-3% of the global paper and paperboard market in 2023.
- In 2022, the kraft paper segment captured a 68.6% share of the global market.
- In 2022, the primary segment accounted for 63.6% share of the global market.
- In 2022, the United States market for gift paper acquired a 13.6% global market share.
- In 2022, India captured a 6.1% global market share.
Recent Developments Observed by FMI:
- In May 2023, Mondi, a leader in ecologically friendly paper and packaging, unveiled new paper bags for Holz-Bauer’s hardwood pellets, reducing away with unnecessary plastic.
- ITC’s Aashirvaad Organic Atta launched paper-based packaging on April 22, 2023, World Earth Day.
- Atlas Packaging, a producer of corrugated packaging, was acquired by Smurfit Kappa Group in May 2022. Its services in Europe’s market are anticipated to improve as a result.
- In May 2022, Stora Enso Oyj invested in ACDF Industries SAS, a French firm that makes wooden structures and components. This investment is anticipated to help the company by making it easy to procure wood and reducing its carbon footprint by forgoing plastic.
- In March 2022, DS Smith, a company renowned for creating 100% recyclable packaging solutions, focused on switching out foam buffers for cardboard to make the package simple to fold and convenient to use.
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Gift Paper Market Segmentation
By Material:
- Kraft Paper
- Recycle Paper
- Bleached Paper
- Unbleached Paper
By Packaging:
- Primary
- Secondary
By Sales Channel:
- Departmental/Convenience/Discount Stores
- Hyper/Supermarket
- Online Sales
- Others (Independent/Specialty Stores)
By Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- The Middle East & Africa (MEA)
About Future Market Insights Inc. (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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