The global Jellies and Gummies market is projected to achieve a valuation of USD 6.665 million by 2023, with a compound annual growth rate (CAGR) of 5.6% anticipated from 2023 to 2033.

Gummies and jellies are popular candies often enjoyed as snacks by children. To make them, a concentrate solution is heated after dissolving sugar in water. This process produces a syrup, which is then mixed with pectin, gelatin, starch, and other ingredients for coloring. These candies are available in various shapes, often featuring fun designs such as rabbits, bears, fish, babies, frogs, rings, and bottles.

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In response to rising rates of pediatric obesity in both industrialized and developing countries, consumers are increasingly adopting healthier eating habits. The high sugar content in jellies and gummies, coupled with its association with obesity, has led many to reduce their consumption of these sugary treats. As a result, manufacturers are being compelled to innovate and develop options with lower sugar and calorie content to retain their customer base.

The gummies and jellies market is experiencing growth driven by several factors, including the increasing global vegan population and higher consumer spending on candies and other confectionery products. Additionally, rising awareness about the drawbacks of chocolate consumption and the demand for innovative flavors, textures, designs, shapes, packaging, and reduced sugar content are further fueling market expansion. However, the industry will encounter significant challenges due to health concerns associated with high sugar and alcohol intake.Bottom of Form

Competitive Landscape

  • In Canada, Bayer AG will release its brand-new RestoraFIBRE® Daily Gummies. Get your fiber fix with these tasty candies that are high in fiber. RestoraFIBREDaily Gummies contain inulin, a soluble fiber and prebiotic that promotes the development of healthy bacteria in the stomach. The market for jellies and gummies now has more room to grow as a result of this invention.
  • Under its flagship brand Nutrilite, Amway Corp. India developed nutrition supplements in Feb 2022 in chic, lovely, practical, and straightforward formats including tasty sweets and mouth-dissolving jelly strips.
  • Jelly Drops, a candy flavor that promotes hydration, was introduced to the candy market in May 2022 and made its debut in the US. Jelly Drops are made of 95% water and extra electrolytes, and they don’t include any sugar. It is significantly advancing for the elderly and individuals with Alzheimer’s.
  • Considering the largest and fastest-growing consumer group, manufacturers are developing cutting-edge packaging and marketing strategies to differentiate products by their wrappings, such as 3D wrapping, having a QR code on the wrapper for an online game, and holding a contest to engage buyers. Jellies and gummies are easy to handle and are readily available in sugar confectioneries all over the world, which has led to an increase in demand.

Key Companies Profiled

HARIBO GmbH & Co. KG; Jelly Belly Candy Company; Mars Inc.; Mondelz Global LLC; Jelly Belly Candy Company; Perfetti Van Melle Group B.V.; The Hershey Company; Decoria Confectionery Co. Ltd.; Giant Gummy Bears; Albanese Candy

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Jellies and Gummies Market by Category

By Ingredient Type:

  • Fruits
  • Vegetables
  • Liqueur
  • Flowers and Herbs
  • Others

By Product Type:

  • Functional Jellies and Gummies
  • Traditional Jellies and Gummies

By End Users:

  • < 14-year-olds
  • 14-30 year-olds
  • > 30 year-olds

By Distribution Channel:

  • Departmental Store-Based
  • Non-Store-Based

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa

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