The global dog collars, leashes, and harnesses market is projected to reach a valuation of USD 5,856.2 million in 2023, with anticipated sales growth at a robust CAGR of 7.5% from 2023 to 2033, potentially totaling around USD 12,069.9 million by the end of the forecast period. This growth is largely driven by increasing dog ownership, which is significantly boosting the demand for various accessories, including collars, leashes, and harnesses.
The market has experienced considerable expansion over the past decade, although the impact of the Covid-19 crisis may pose challenges in the near future.
Dog collars, leashes, and harnesses are available in a variety of materials such as nylon, chain, leather, neoprene, faux leather, cotton, biothane, hemp, and rubber. These accessories are designed to assist in identifying, walking, and training dogs, ensuring comfort for both pets and their owners while allowing for effective control.
Dog Collars, Leashes & Harnesses Market
A rapid growth in numbers of dogs being adopted in the last decade has been a leading driver of the dog collars, leashes & harnesses market. Increase in disposable incomes of dog owners has also proved favourable to the market. Furthermore, increasing consumer awareness about types and utilities of collars, harnesses and leashes is also driving the market.
These products find utility in terms of enhancing safety of dogs in public places and while imparting basic training to young dogs. The dog collars, leashes & harnesses market is also witnessing a positive impact due to increasing governmental legislations across the globe regarding conduct of dogs in public places. Such legislations are aimed at ensuring public safety and welfare of pet animals.
Dog owners are increasingly seeking collars and harnesses that are both trendy and stylish, prompting manufacturers to focus on appealing designs, colors, materials, and patterns. At the same time, the integration of technology is enhancing the functionality of these products.
Recent technological innovations in collars include reflective collars, light-up collars, GPS-enabled collars, and collars with audio systems. While similar advancements are being made in harnesses, the primary emphasis for harnesses remains on safety, comfort, and functionality, particularly in reducing stress on a dog’s anterior muscles during activities like walking, running, or exercising.
This trend toward increased product utility is also evident in leashes, with multi-purpose and retractable leashes seeing a rise in sales.
Moreover, consumers are increasingly purchasing collars, leashes, and harnesses through online platforms. However, the growing number of dog owners has ensured that sales through pet stores remain robust. As a result, the dog collars, leashes, and harnesses market has experienced diversification in vendor options.
Competition Landscape
The dog collars, leashes, and harnesses market is highly fragmented due to the presence of many small local players. If consumer preferences shift towards cost sensitivity over technological advancements, the market could experience further fragmentation.
For instance,
- Whistle launched its latest pet wearable, the Whistle Switch Smart Collar, in July 2021. Whistle Switch provides GPS location tracking 24 hours a day, seven days a week, so owners are constantly aware of where their dogs are.
- Fi, the smart dog technology business, announced the debut of the Fi Series 3 smart collar in October 2022. The Series 3 smart collar is, at present, the most compact and sophisticated smart collar ever created for the pet market.
- Zelda & Harley unveiled their latest product, the Taco Chewsday Adventure Harness, in May 2022. This harness caters to dogs of all sizes, starting from as small as 6 lbs (XS) and extending up to 100 lbs (XL) for larger breeds.
- Petpuls Lab, a South Korean startup, launched an AI-powered dog collar in January 2021 that can identify five emotions in dogs by monitoring their barks using voice recognition technology.
- Sublime Adjustable Dog Collar was introduced by Coastal Pet Products Inc. in December 2021. These wider-than-average collars have two-sided complementary patterns for a unique look, and the durable plastic buckle can withstand the daily wear of a large dog.
- In August 2022, HUNTER introduced the Hunter Elk Collar, which is made of soft and supple Scandinavian elk leather with a nylon core and is suitable for everyday use.
- Mendota Pet introduced the Mendota Slip Leash in August 2022, which is a leash and collar in one that is adjustable to any neck size. Professional trainers use it.
Key Players
- Co-Leash
- Mendota Pet
- Coastal Pet Products Inc.
- Ruff Wear Inc.
- Bingin Dog
- Pets Empire
- PetsUp
- Hunter Pet Store
- Link AKC
- Wagz Inc.
- Scollar
- FitBark
- Ancol Pet Products
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Key Segments Of Dog Collars, Leashes & Harnesses Industry Survey
By Dog Collars:
- Flat and Rolled Collars
- Choke Chains
- Martingale Collars
- Pinch Collars
- Head Halters
- Electronic Collars
By Dog Leash:
- Standard Leash
- Retractable Leash
- Adjustable Leash
- Chain Leash
- Split Leash
- Others
By Dog Harness:
- Back-Clip Harnesses
- Front-Clip Harnesses
- Dual-Clip Harnesses
- Others
By Material Type:
- Nylon
- Leather
- Neoprene
- Others
By Distribution Channel:
- Hypermarkets/ Supermarkets
- Pet Stores
- Online Retail
- Others
By Region:
- North America
- Latin America
- Europe
- Asia Pacific
- Middle East and Africa
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