The global freeze-dried pet food market value is expected to rise from USD 18,250.07 million in 2024 to USD 29,589.7 million by 2034. This market is expected to be driven by a CAGR of 5.0% over the next decade.
Primary factors like rising disposable incomes and economic development in urban areas facilitate pet owners to utilize more resources for their pets’ well-being. Urban populations are thus investing in superior quality pet food choices, like freeze-dried varieties, which are considered more nutritious and healthier than their traditional counterparts.
Demand for freeze-dried pet food is driven by the rapid humanization of pets, in tandem with increasing advertisements and endorsements. Further, the sales of freeze-dried pet food are increasing on account of surging access to an extensive variety of brands and products with a single click via online shopping platforms. The unparalleled convenience of using online channels is contributing to market growth.
Key Takeaways from the Freeze-dried Pet Food Market Report
- The freeze-dried pet food market attained a valuation of US$ 14,679.67 million in 2019. In the historical period, the market observed a CAGR of 4.60%.
- By nature, the conventional segment is expected to acquire a share of 82.8% in 2024.
- Dog in the pet type category is anticipated to obtain a value share of 56.90% in 2024.
- The United States freeze-dried pet food industry is estimated to register a CAGR of 7.40% over the forecast period.
- In Europe, the German freeze-dried pet food industry is anticipated to expand at a 4.7% CAGR from 2024 to 2034.
- China is expected to experience a 4.8% CAGR during the assessment period.
“Key players are focusing on product innovation to differentiate themselves from the crowd,” says an analyst of Future Market Insights.
Competitive Landscape
Key players are zeroing in on building customer loyalty and developing new products to advance the freeze-dried pet food market. Additionally, they are investing their funds in effective marketing and branding to increase their market reach.
Market players are expected to establish themselves in new markets where customer segments remain untapped. To gain customers in these markets, players are adapting their product offerings to serve the demands of the new market.
Industry participants are setting competitive prices and maintaining efficient distribution channels to make services and products more attractive and accessible to an extended audience. Competitors are also employing inorganic strategies to quickly gain a larger market share. One such strategy is mergers and acquisitions. It provides quick access to expertise and resources.
Recent Developments that are Spurring Growth in the Freeze-dried Pet Food Market
- Petco Health and Wellness Company, Inc. joined forces with Stella & Chewy’s in 2023. As a result of this partnership, the company released the brand’s natural and raw food products at petco.com, Petco pet care centers, and the Petco app.
- Red River Potatoes revealed that it is transforming a waste stream from wash streams in September 2022. The firm has been searching for investment opportunities to expand its pet food ingredient business by concentrating on dehydrated pet food.
- The Honest Kitchen, which is a natural human-grade pet foods firm, declared the successful completion of a rigorous assessment in September 2022. This evaluation is for the company to become a Certified B Corporation, which implies that the business has achieved a gold standard of environmental and social performance.
- YUMMERS, an omnichannel pet lifestyle brand, released a premium product in September 2022. The “Gourmet Mix-ins” provide tender morsels and freeze-dried single-ingredient proteins in flavors like Beef Liver, Chicken, Turkey and Cranberry, etc.
Download the full report for in-depth insights.
Freeze-dried Pet Food Market Research by Categories
By Pet Type:
- Cat
- Kitten
- Senior
- Dog
- Puppy
- Adult
- Senior
- Others
By Nature:
- Organic
- Conventional
By Source:
- Animal Derived
- Plant Derived
- Insect Derived
By Process Type:
- 100% freeze-dried
- Partly freeze-dried
By Sales Channel:
- Offline Sales Channel
- Supermarkets/Hypermarkets
- Pet Stores
- Convenience Store
- Other Sales Channel
- Online Sales Channel
- Company Website
- E-commerce Platform
By Region:
- North America
- Europe
- Asia Pacific
- Middle East and Africa
- Latin America
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