The frozen bakery market is anticipated to expand its roots at a steady CAGR of 6.5% between 2023 and 2033. The market is anticipated to cross a market share of USD 85.97 billion by 2033 while it is likely to be valued at USD 45.8 billion in 2023.
The frozen bakery market is witnessing growth driven by the expansion of bakeries and the recovery of the hotel and restaurant industry. Rising demand for ready-to-eat meals, fueled by changing lifestyles and evolving corporate culture, is also shaping market dynamics.
- The restoration of the bakery industry along with the young population choosing ready-to-eat food products are adding value to the market growth. Furthermore, the higher number of bakeries renovating, applying latest bakery products and tools are fueling the demand for frozen bakery products.
- The rising popularity of gluten-free, organic bakery superfoods have gained traction for the market. New vendors experimenting with bakery items such as bread, dough, and toppings is also attracting their consumer base, expanding the industry across regions.
- Bakery giants or big companies that uses bakery products such as McDonalds, Domino’s Pizza, and Pizza Hut are investing in Asian economies such as India and China while promoting the growth prospects.
- New cafe culture along with new concepts like burger cafe, and pizza cafe is experimenting with their menu, using new organic, gluten-free, healthy sides. Brands reach up to frozen bakery products with higher shelf life and enhanced quality & texture.
Key Points
- The United States market leads the frozen bakery market in terms of market share in North America. The growth in this region is promoted by the advanced food options, expanding corporate food culture along with the higher penetration of ready-made items.
- The United Kingdom frozen bakery market is another significant market from the European region. Europe packaged bakery items are famous for its authenticity, taste, and texture. This helps the market gain traction through all the countries across the region.
- The Japanese frozen bakery market is anticipated to thrive at a healthy CAGR during the forecast period. Asia Pacific region is witnessing higher foreign investment, a higher impact of western food culture on a large population and increased per capita income.
- The fully baked product type is leading the segment with a CAGR of 7.5% between 2023 and 2033. It’s due to its higher consumption, and easy-to-use prospects.
- Based on sales channel, the online segment thrives at a CAGR of 6% during the forecast period. It is due to the higher penetration of e-commerce platforms and easy shipping options.
The frozen bakery industry has experienced notable growth in recent years, driven by several prominent factors. Here are some key drivers:
- Convenience and Time-Saving: One of the primary drivers is the increasing demand for convenience foods. Frozen bakery products offer the advantage of longer shelf life and quick preparation, catering to busy lifestyles and the growing trend of on-the-go eating.
- Innovation and Product Variety: The industry has seen significant innovation in product offerings, including a wide range of flavors, types, and dietary options (gluten-free, organic, etc.). This variety appeals to diverse consumer preferences and expands market opportunities.
- Expansion of Retail Channels: The growth of retail channels, particularly supermarkets and convenience stores, has facilitated easier access to frozen bakery products. Enhanced distribution networks and the rise of online grocery shopping also contribute to the industry’s expansion.
- Rising Disposable Incomes: Increasing disposable incomes and changing consumer spending patterns have led to higher expenditure on premium and specialty bakery products, including those that are frozen.
- Advancements in Freezing Technology: Improvements in freezing technology and processes have enhanced the quality and shelf life of frozen bakery products. This has led to better preservation of taste, texture, and nutritional value, making frozen options more attractive.
- Consumer Trends and Preferences: There is a growing trend towards convenient, ready-to-eat, and pre-prepared foods. Consumers’ preference for bakery products that require minimal preparation aligns well with the offerings of the frozen bakery industry.
- Health and Wellness Trends: Increased awareness of health and wellness has led to the development of healthier frozen bakery options. This includes products with reduced sugar, whole grains, and other nutritional benefits, catering to health-conscious consumers.
Competitive Landscape
The key vendors work on experimenting with dough, breads, and sides. Alongside this, the increased shelf life with sustained quality and texture is something vendors work on. Key competitors and also merge, acquiring, and partnering with other companies to increase their supply chain, and distribution channel.
The key players in the market are Albany Molecular Research Inc.; General Mills, Europastry, Comapan, Rich Products Corporation, Canada Bread Company, Don Maiz SAS, Patagonia Artisan Bakers, Vandemoortele, Aryzta AG, Kellogg Company, Conagra Brands, Associated British Food, and Dr. Oetker
Recent Market Developments
- Oetker has introduced its new frozen bakery products such as frozen pizza, frozen mini cakes, and easy-made waffles. Furthermore, it has also revised the cake decoration, cake mixes, and has extended their boundaries with a new brand named “My sweet Table”.
- Conagra Brands, under its ready set eat product range has introduced one-dish dinners and other bakery products such as frozen dough, pizza, and sides.
Market Segmentation
Recipe Outlook:
- Bread
- Viennoiserie
- Patisserie
- Savory Snacks
Product Outlook:
- Ready-to-prove
- Ready-to-bake
- Fully Baked
End User Outlook:
- Convenience Stores
- Hypermarkets & Supermarkets
- Artisans Bakers
- Hotels, Restaurants, and Catering (HORECA)
- Bakery Chains
- Online Channels
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
Join us as we commemorate 10 years of delivering trusted market insights. Reflecting on a decade of achievements, we continue to lead with integrity, innovation, and expertise.
Contact FMI:
Future Market Insights Inc.
Christiana Corporate, 200 Continental Drive,
Suite 401, Newark, Delaware – 19713, USA
T: +1-347-918-3531
For Sales Enquiries: sales@futuremarketinsights.com
Website: https://www.futuremarketinsights.com
LinkedIn| Twitter| Blogs | YouTube