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eSports is allowing the users to experience different type of game aspects including ladder, tournament and league through single system.eSports is played by professional gamers who are usually part of sporting organizations, or they are sponsored by business organizations.

eSports provides several competitive advantages such as selection of teams, players, and organizations which are not bound with location and ability to integrate with non-traditional media.

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Developers, publishers and organizers are the major entities within the eSports market. Developers are responsible for coming up with an idea and develop the game, whereas publishers are responsible for overall marketing and distribution activities.

Major revenue sources for eSports includes sponsorship & advertising, tickets and merchandise, media rights and game publisher fees.

Impact of COVID-19 Pandemic Outbreak on ESports Market

As COVID-19 pandemic has forced billions of people around the world to spend more time at home, the entertainment business has sprung into action to capture their attention, with live-streams of concerts, opera performances, museum tours and more.

The impact on the video-game industry may be even greater, as many take up the pastime or increase the amount of time they play.According to Verizon, overall video-game internet traffic has increased 75% since restrictions were imposed in America, during Q1-2020. Historically, the market for eSports has grown by almost 18% globally in the past 5 years.

However, with the growing popularity of online gaming amid the lockdowns, the market is expected to grow significantly in the next 3-5 years.

eSports Market: – Market Dynamics

Increasing Popularity of Video Games

Video games are more than just a booming entertainment business and they’re reshaping the way we interact with the virtual world. The gaming industry inspires innovation by constantly pushing the boundaries of what’s possible, driving companies like Google and Microsoft to create new technology to serve the billions of gamers around the world.

The video game sector is immensely large. In fact, it is larger than the movie and music industry combined, and it is only growing year by year.

With the growing popularity of games like Counter-Strike, Fortnite, League of Legends, PUBG and other, the eSports market is expected to grow significantly across the globe.

Long-Term Investment Opportunity

Video game creation has become increasingly complex, and the cost of creating a game to run on one of the major consoles has risen with this greater complexity. It was once unthinkable to sink millions into development costs, but games today can cost tens and even hundreds of millions.

This has pushed game development into Hollywood movie territory in terms of production and marketing costs. Additionally, subscription streaming services are the future and will be beneficial to video game companies, like Ubisoft and Electronic Arts, as data storage, gaming console costs will all minimize, which significantly drives the growth of the global eSports market.

Lack of Standardization

eSports is still a relatively new industry which means that it’s going to have its own growing pains. For instance, a lot of participants and players complain that some of the tournaments lack authenticity, and thus it can be challenging to find which tournaments are real and which one are full of scams.

This places issues for the marketers as well, especially ones with a role in active sports marketing but who have no experience in the eSports market.

The lack of standardization in this industry also means that there are constant issues that arise with players, teams, tournaments and their advertising, sponsorships or contracts. Hence, this factor in eSports market imposes a great challenge in the market growth.

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eSports Market: – Key Players

Key players in the eSports market are focusing on events and game launch, expansions and sponsorships, and partnership as their key developmental strategies for offering enhanced product for sustained business growth. The major players offering eSports include

• Electronic Arts
• Riot Games
• Tencent
• Activision Blizzard Inc.
• Microsoft
• Google
• Valve Corporation
• Modern Times Group (MTG)

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain of the global eSports market.

The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with eSports market attractiveness as per segments.

The report on eSports market also maps the qualitative impact of various factors on eSports market segments and geographies.

eSports Market– Report Highlights:

• A detailed overview of parent market of eSports market
• Changing eSports market dynamics in the industry
• In-depth segmentation of the eSports market
• Historical, current, and projected eSports market size by value
• Recent industry trends and developments in eSports market
• Competitive landscape of the eSports market
• Strategies for key players in eSports and solutions and services offered
• Potential and niche segments, geographical regions exhibiting promising growth
• A neutral perspective on eSports market performance
• Must-have information for eSports market players to sustain and enhance their market footprint

In summer, chilled drinks are the most consumed beverages, so for this reason, there will be a surge in demand for the iced tea drink during the period, and in turn, the global iced tea market will witness significant growth. Also, the rise in the health-conscious population is a major factor expected to accelerate the growth of the iced tea market over the forecast period. Besides, the growing popularity of iced tea as a beverage is expected to propel the growth of the market. Other factors, such as an increase in demand for low-calorie products and consumers’ shift towards the consumption of natural products, are factors slated to fuel the global iced tea market’s growth during the forecast period.

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Iced Tea Market Growth Driven by Consumers’ Growing Demand for Healthy Products

There are many health benefits associated with the consumption of iced tea. Some of them include; it acts as an antioxidant, helps in the prevention of cancer, and also in weight reduction. Due to these, consumers are increasing their demand for iced tea, and this will amount to an acceleration in the growth of the global iced tea. In addition to the health benefits, iced tea also helps in the maintenance of the hydrated levels of the body.

Furthermore, the rise in disposable income coupled with consumers’ changing lifestyles are factors driving the market, and this is expected to continue over the forecast period. Consumers’ demand for convenience food is on the rise as individuals are now involved in a hectic lifestyle. This will foster the growth of the global iced drink since iced tea is a category of the convenience food item.

Iced Tea Market Restraint

The use of artificial sweeteners in iced tea to enhance the taste of the tea may hamper the growth of the market as too much sugar has an adverse effect on consumers’ health. Reports from health experts revealed that the sugar level in food products might aggravate the increase in cholesterol and sugar levels in the blood. Iced tea containing a high amount of sugar or sugar syrup may restrain the growth of the global iced tea.

Iced Tea Market: Region-wise Analysis

Europe and North America are expected to dominate the global iced tea market in terms of market volume and total revenue over the forecast period due to the rise in demand for convenience food among consumers within the regions. The Asia Pacific is slated to register moderate growth over the foreseeable period.

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Iced Tea Market: Competitive Analysis

• Arizona, BOS Brands (Pty)
• 4C Foods Corp.
• Nestea
• Harris Freeman
• Unilever
• Mother Parkers Tea & Coffee Inc.
• Sweetbird
• Templar Food Products

Region-wise Analysis

• North America (U.S., Canada)
• Latin America (Mexico, Brazil)
• Europe (Germany, U.K., France, Italy, Spain, Poland, Russia)
• East Asia (China, Japan, South Korea)
• South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
• Oceania (Australia, New Zealand)
• Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)

Report Highlights

The research report presents a comprehensive assessment of the market. It contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data and projections with suitable assumptions and methodology. The research report provides analysis and information by categories such as market segments, geographies, types, technology, and applications.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts, and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macro-economic indicators, and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

The global iced tea market can be segmented on the following basis:

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Global Carob: Market Segmentation

The global carob market is segmented on the basis of form, distribution channel, application and region. The carob market is segmented on the basis of form such as solid and liquid. The carob market is segmented on the basis of distribution channel which includes fitness stores, health stores, online and others. The carob market is segmented on the basis of application such as bakery products which includes cakes, cookies, pancakes, bread. Carob is also used in snack bars, cocoa based food products and beverages, cereals, dairy products and others. Carob pod meal is widely used for livestock. Carob syrup is used as a natural sweetener and is considered as a rich source of calcium. Hence, the global carob market is expected to significantly increase the revenue contribution over the forecast period.

Global Carob Market: Regional Outlook

Geographically, the global carob industry can be divided by major regions which include North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, Japan and Middle East and Africa. Globally, among all regions, Europe has developed as the dominant region in global carob market followed by Asia Pacific. Increasing demand for carob powder in various bakery products and confectionery, has strengthened the growth of global carob market and hence is projected to significantly expand the revenue contribution of the market over the forecast period.

Global Carob Market: Growth Drivers

The global carob market driving factors are increasing demand for bakery products coupled with the convenience of foods. Increasing opportunities in bakery and confectionery industry is also another factor in driving the carob market along with rise in production of carob. Carob is also used for treating diarrhea, cancer, helps in reducing cholesterol level, and are some of the factors driving the global carob market. Carob powder is widely used as an alternative for cocoa powder due to its health benefits which is a major driving factor for the global carob market. Hence, the global carob market is expected to observe robust growth over the forecast period.

Global Carob Market: Key Players

Some of the key players identified across the value chain of the global carob market include Australian Carobs Pty Ltd., CAROB S.A., EURODUNA AMERICAS INC., CyberColloids Ltd., The Hain Celestial Group, Inc., Savvy Foods Ltd., Carobs Australia Inc., Creta Carob, Lewis Confectionery Pty Ltd and MADANARGAN. The companies are expected to expand their business by enhancing their product portfolio in global carob market. The companies are projected to frame certain strategies in future in order to gain the competitive advantage in global carob market till 2027.

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The report covers exhaustive analysis on:

• Carob Market Segments
• Carob Market Dynamics
• Historical Actual Market Size, 2015 – 2016 for Global Carob Market
• Carob Market Size & Forecast 2017 to 2027
• Supply & Demand Value Chain
• Carob Market Current Trends/Issues/Challenges
• Competition & Companies involved in Global Carob Market
• Technology
• Value Chain
• Global Carob Market Drivers and Restraints

Regional analysis for Global Carob Market include

• North America
  • US & Canada
• Latin America
  • Brazil, Mexico, Others
• Western Europe
  • EU5
  • Nordics
  • Benelux
• Eastern Europe
  • Russia
  • Poland
  • Rest of Eastern Europe
• Asia Pacific
  • Australia and New Zealand (ANZ)
  • Greater China
  • India
  • ASEAN
  • Rest of Asia Pacific
• Japan
• Middle East and Africa
  • GCC Countries
  • Other Middle East
  • North Africa
  • South Africa
  • Other Africa

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Convenience Food Market Driven by Change in Consumer Lifestyle

The demand for dinner time solutions by present-day consumers is increasing rapidly, as meal consumption behavior amongst consumers is shifting drastically. While individuals increasingly lack the time and skill to prepare food in their homes, many consumers are willing to spend money in the ready to eat market. And this factor has increased the demand for convenience food retail market.

The corona-virus pandemic is another driving force changing the lifestyle of consumers towards consuming convenience foods because most nations are forced to restrict movement and lockdown their borders. The need for pre-prepared meals is paramount within this period, especially in the US, where the pandemic is hitting the nation hard.

This factor is restructuring the human lifestyle as well as growing the convenience food market, and this is what food and beverage industries are using as leverage to increase their production during this period as the demand for their products is rising steadily

Robust Government Initiative to allow COVID-19 Pandemic Favour The Sales of Ready to Eat Food

In the current scenario, the demand for convenience foods is gaining a significant boost from governments giving the order that only supermarkets and formally registered markets should remain open so that consumers’ daily necessities can be easily accessed.

A lot of people believe that the spike will be short-lived as preventive measures are put in place to stop the spread of the coronavirus so that life can be back to normal.  But experts believe that humans are always striving towards living a convenient lifestyle, and this is what the pandemic has caused, so the effect of this on the convenience food market will be long-lasting.

Convenience Food Market Restraints

One of the significant challenges faced by the convenience food retail market is the lack of proper storage, processing, and packaging facilities, which are often threats to frozen foods. The increase in the number of stringent regulations is another force restricting the market from growing.  Companies are finding it challenging to abide by the rules and regulations given by governments. Lastly, people are becoming more conservative in consuming convenience foods due to their exposure to the side effects of the preservatives. And if proper amendments are not out in place to curb these restraints, the convenience food retail market might experience a decline in the global market.

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Convenience Food Market: Region-wise Analysis

Europe remains the primary market for convenience retail food as consumers in the UK live busy and hectic lifestyles, reducing their time to prepare food. This lifestyle has made people from this region switch to consuming frozen foods, dried and canned meals.

In addition to the UK, countries in North America and Europe are significant markets for convenience food. The change in consumer lifestyle due to the pandemic will fuel the growth of these regions.

Convenience Market: Competitive Landscape

• Amy’s Kitchen, Inc.
• Cargill, Incorporated
• ConAgra Foods, Inc.
• General Mills, Inc.
• Tyson Foods, Inc.
• Mondelz International, Inc.
• Kraft Foods Group Inc.

Region-wise Analysis

• North America (U.S., Canada)
• Latin America (Mexico, Brazil)
• Europe (Germany, U.K., France, Italy, Spain, Poland, Russia)
• East Asia (China, Japan, South Korea)
• South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
• Oceania (Australia, New Zealand)
• Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)

Report Highlights

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts, and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macro-economic indicators, and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

The convenience food market can be segmented on the following basis:

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It is extremely popular snack food and breakfast with health benefits, as granola has ability to  lower blood pressure, lower cholesterol, aid in weight loss attempts, regulate digestion and improve heart health problems, , improve skin quality, , it increases energy, manages diabetes prevent anemia, promote organ function, helps in building stronger bones and even prevent cancer.

Moreover, consumers who exercise likes to eat granola nutrition bars as it indicates that meal replacements and diet bars are used by health-minded consumers to manage balance nutrition and weight, and complement active lifestyles which provide beneficial fats.

Granola Market: Segmentation

Granola market is segmented on the basis of cereals, forms, usage, flavor, and distribution channel. On the basis of cereals, granola market is segmented as oats, brown rice, millet, buckwheat and quinoa. As oats are considered healthy oat granola segment has captured significant market shares, followed by quinoa and brown rice.

Granola market is further segmented on the basis of forms in cereals and bars.  The bar segment is being popular as preferred as meal replacement by regularly exercising, health conscious consumers.

On the basis of usage or applications, the market is segmented in breakfast baked goods, salads, gratins, fruit crisps, puddings, cookies, trail mix, cupcakes. Growing market demand for health cupcakes, cookies and other bakery products as well as healthy salads, driving market growth for granola based foods.

On the basis of flavors, the market is segmented in coconut, chocolate, banana, vanilla, strawberry and others. On the basis of distribution channel the granola market is segmented into supermarket/ hypermarket, convenience stores, online and grocery stores.

Granola Market: Region wise outlook

Depending on regions, global granola market is segmented as: North America, Latin America, Eastern Europe, Western Europe, Asia-Pacific Excluding Japan, Japan, and Middle East & Africa.

North America dominated the granola market, followed by Europe. The Demand of granola is rising in developing regions such as Asia Pacific Excluding Japan. Asia- Pacific market is projected to witness the fastest growth during the forecast period.

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Granola Market: Drivers

Increasing number of health conscious consumers will drive the market during the forecast period, due to various health benefits such as, it helps as aid in digestion and diabetes management, effective in reducing harmful LDL cholesterol, provides relief from constipation, heartburn and excess flatulence etc.. Changing lifestyle of the consumer, increasing health consciousness and wellness are another major market drivers of granola as it is healthy snack and breakfast option.

Increasing disposable income, strengthen the purchasing power of consumer goods which includes nutritious food such as nutrition bars, snacks and cereal. Since the employment make the lives busier, the demand for nutrition bars and meal replacement could rise. As consumers consumes wholesome and nutritious food as they are easy on-the go.

Increasing competition from the variety of categories results that snack, cereal and bars companies will clearly define the addition of functional and nutritional benefits that set them apart from competing products.

Granola Market: Key players

Some of the key players in granola market are sunnycrunch, Kellogg Corners, General Mills, Nature Valley, Kraft Foods Inc., ConAgra foods, Nestlé, Slim-Fast Food Co. (aUnilever Company), Clif Bar & Coand others.

The report covers exhaustive analysis on:

• Granola Market Market Segments
• Granola Market Dynamics
• Historical Actual Market Size, 2013 – 2014
• Granola Market Size & Forecast 2015 to 2024
• Granola Market Supply & Demand Value Chain
• Granola Market Current Trends/Issues/Challenges
• Granola Market Players Competition & Companies involved
• Granola Market Technology
• Granola Market Value Chain
• Granola Market Drivers and Restraints

Regional analysis for Granola Market includes

• North America
  • U.S. & Canada
• Latin America
  • Brazil, Argentina & Others
• Western Europe
  • EU5
  • Nordics
  • Benelux
• Eastern Europe
• Asia Pacific
  • Australia and New Zealand
  • Greater China
  • India
  • ASEAN
  • Rest of Asia Pacific
• Japan
• Middle East and Africa
  • GCC Countries
  • Other Middle East
  • North Africa
  • South Africa
  • Other Africa

Peanut butter can be used as toppings for food products like bread, crackers, and many others. Peanut butter finds application in several end-user sectors such as bakery, savory and sauces, smoothies, and many more.

Peanut butter is a rich source of energy that can be used as an alternative to milk butter. Aside the energy derived from the consumption, peanut butter is also a good source of protein, fiber, unsaturated fat and minerals such as magnesium, zinc, potassium, and vitamin E.

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With these nutritional value obtained from the consumption of peanut butter, the global market is slated to witness robust growth over the forecast period. Moreover, the growing population size of consumers with weight diseases and increasing disposable income of consumers in developed and developing countries are major factors expected to promote the growth of the global peanut butter during the forecast period and aftermath.

In addition, the surge in demand for convenience food and ready-to-eat meals is a strong force fueling the industry’s growth globally.

Peanut Butter Market Driven by Consumers’ Growing Demand for Nutritional Products

Peanut butter is a high-quality food product with several nutritional benefits associated with its consumption. It is a good source of protein, fat, fiber, mineral, and vitamins.

The vitamin E content in peanut butter is essential for the correction of vision and muscles’ orientation. It also serves as an antioxidant, giving it the ability to fight against diseases like cancer, joint inflammation, and many other diseases. Consumers are spending on healthy products with similar nutritional values, and this is expected to facilitate the growth of the global peanut butter market over the forecast period.

Changing Lifestyle

Consumers worldwide are now involved in strenuous activities, which often leads to the loss of energy. The need for energy giving food products like peanut butter is essential to help regain the lost energy.

When individuals are stressed up after a hectic and busy day, they are eager to consume foods like convenience meals that can be prepared within a short period. Hence, this is expected to create a surge in demand for peanut butter in the global market.

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Peanut Butter Market Restraint

The primary factor slated to hamper the growth of the global peanut butter market is the rise in the product price in the global market. There is competition among key players in the industry on the prices of products, which will affect the market’s growth over the forecast per

Peanut Butter Market: Region-wise Analysis

North America is slated to be in dominance over the forecast period in terms of market revenue, with the United States acting as the growth driver within the region.

The United States will have the highest contribution of the total market revenue due to the rise in consumers’ disposable income and the surge in demand for nutritional products.

However, the Asia Pacific region is slated to be the fastest-growing market for the global peanut butter market within emerging economy nations like China and India, acting as drivers within the region.

With the rise in per capita consumption of peanut butter among individuals in the Asia Pacific, the peanut butter market is expected to register significant growth during the forecast period and aftermath.

Peanut Butter Market: Competitive Landscape

•  Procter & Gamble
• Unilever
• The J.M. Smucker Company
• Hormel Foods Corporation
• Boulder Brands Inc.
• Kraft Canada Inc.
• Algood Food Company Inc.

Region-wise Analysis

• North America (U.S., Canada)
• Latin America (Mexico, Brazil)
• Europe (Germany, U.K., France, Italy, Spain, Poland, Russia)
• East Asia (China, Japan, South Korea)
• South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
• Oceania (Australia, New Zealand)
• Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)

Report Highlights

The research report presents a comprehensive assessment of market and contains thoughtful insights, facts, historical data, and statistically supported and industry validated market data and projections with suitable set of assumptions and methodology. Research report provides analysis and information by categories such as market segments, geographies, types, technology and applications.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts, and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macro-economic indicators, and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

The global peanut butter market can be segmented on the following basis

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Government bodies and organizations such as World Tourism Organization UNWTO are promoting tourism in order to attract diverse tourists across the globe. These initiatives are leading to the growth of global tourism market. Adventure tourism is new concept in tourism market driving the overall tourism market. Further, medical tourism is also a new trend observed in global tourism market. Significant price difference of medical procedures between different countries is driving the trend of medical tourism across the world. Global sports and game events is another driving factor for the global tourism market. People travel to enjoy sports events such as FIFA World Cup 2014, London Olympics 2012 and ICC World Cup 2011. However, disease outbreaks such as Ebola in specific countries affect the global tourism up to large extent. Ebola outbreak in West Africa affected the tourism market in African region.

The global tourism market is segmented on the basis of type, industry products, activities involved and geography. On the basis of type, international tourism and domestic/local tourism are the two major types of tourism market. Along with it, on the basis of purpose of travel or tourism the market for global tourism is segmented into adventure tourism, leisure business travel, conference or seminar travel, business tourism, visiting relatives and friends. The companies providing tourism services offer various products and services to their customer. Thus, the industry products included in the global tourism industry are traveler accommodations, travel arrangement and reservations, air transportation, other local transport such as car rental, food and beverage establishments, recreation and entertainment, gasoline and other retail activities. Further, the industry activities considered within the global tourism market include traveler accommodation services, providing hospitality services to international tourists, airline operation, automotive rental, travel agent and tour arrangement services. Countries such as U.S., Germany and France are popular destinations for global tourism; but in recent years other less well known countries from Asia and Africa have emerged as destinations of interest for international travelers. Thus, tourism service providers are realigning their services in order to reap the economic benefits from this trend

The global tourism market has a low level of concentration as there are large numbers of international and local players in tourism market. The market for global tourism is highly fragmented in nature. Aban Offshore Ltd., Accor Group, Crown Ltd., Balkan Holidays Ltd., Fred Harvey Company and G Adventures are some of the players in global tourism market.

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This research report presents a comprehensive assessment of the market and contains thoughtful insights, facts, historical data and statistically-supported and industry-validated market data and projections with a suitable set of assumptions and methodology. It provides analysis and information by categories such as market segments, regions, product type and distribution channels.

The report covers exhaustive analysis on:

• Market Segments
• Market Dynamics
• Market Size
• Supply & Demand
• Current Trends/Issues/Challenges
• Competition & Companies involved
• Technology
• Value Chain

Regional analysis includes

• North America
• Latin America
• Western Europe
• Eastern Europe
• Asia Pacific
• Japan
• Middle East and Africa

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.