Market Research Blog – Page 3828 – New Product Development

Serious Game Market on Track to Hit US$ 33 Billion by 2033, Riding High on 14.8% CAGR

The global serious game market size is predicted to exceed a valuation of US$ 8.3 billion in 2023. It is likely to hit a valuation of US$ 33.0 billion by 2033. The market is estimated to thrive at a CAGR of 14.8% from 2023 to 2033.

Positive user experiences and observable effects have emerged as serious games are employed more often in various sectors. Through the use of serious games, users—including students, staff, and patients—have reported more engagement, improved learning outcomes, and enhanced abilities. Because of these success anecdotes and endorsements, serious games are now more popular and in demand, boosting their market share.

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Key Takeaways from this Market:

The global serious game industry size developed at a CAGR of 18.2% from 2018 to 2022.
In 2018, the global market size stood at US$ 3.6 billion.
The global market size stood at US$ 7.0 billion in 2022.
The smartphone segment is projected to expand at a staggering 14.7% CAGR during the forecast period.
The simulation & training segment is predicted to thrive at a CAGR of 14.6% from 2023 to 2033.
The United States is likely to thrive at 13.5% CAGR during the forecast period.
Japan is predicted to expand at 15.1% CAGR from 2023 to 2033.
China is anticipated to register a 16.3% CAGR during the forecast period.
South Korea’s market size is predicted to expand at 15.3% CAGR during the forecast period.

Major Players in the Global Market:

Tencent Holdings Ltd.
SmileGate Inc.
Nexon Co. Ltd.
NetDragon Websoft
Designing Digitally Inc.
Diginext
CCS Digital Education Ltd.
Applied Research Associate Inc.
Grendel Games

Recent Developments Observed:

In February 2022, Wicket Labs, a provider of audience insights that enable clients to keep tabs on subscription and content metrics, announced that Brightcove Inc., the industry leader in business video, had acquired it. Brightcove Inc. received these audience analytics from Wicket Labs.
In May 2021, the National Cyber Security Centre (NCSC) introduced CyberSprinters. This brand-new educational game has the potential to be used to teach individuals about cyber security in clubs, youth organizations, and primary schools. The CyberSprinters is an interactive game primarily created for children between the ages of 7 and 11.

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Market Segmentation:

By Gaming Platform:

Smartphone
Console
PC
Others

By Application:

Simulation and Training
Research and Planning
Advertising and Marketing
Human Resources
Others

By Industry Vertical:

Education
Healthcare
Aerospace & Defense
Government
Retail
Media and Entertainment
Others

By Region:

North America
Latin America
Europe
Asia Pacific
The Middle East & Africa (MEA)

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Brand Protection Tools Market: An Upward Surge Expected with an 8.1% CAGR, Forecasted to Reach US$ 5.61 Billion by 2033

The brand protection tools market is anticipated to expand its roots at a steady CAGR of 8.1% between 2023 and 2033. The market is expected to have a market share of US$ 5.61 billion by 2033, while it is likely to be valued at US$ 2.56 billion in 2023

Technological advancements, along with brand-based competition and integration of smart technologies like artificial intelligence and machine learning, are advancing protection. Furthermore, the new companies adopting planned business strategies are also garnering market growth.

The increase in attacks such as trademark infringement, counterfeit attacks, and social media impersonation is expected to flourish the market growth. The campaigns used to make end users aware of the product also garner market growth.

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Tools like image recognition, machine learning, keyword monitoring, and user experience. These tools usually work on the detect-validate-enforce-report model to increase productivity and efficiency. The other elements, like imitation sites, phishing sites, and cyber squatters, are making the devices more flexible and easily deployable.

Product innovators, brand value organizations, and design-focused enterprises with third-party brand protection partners are flourishing in the adoption of brand protection tools.

Recent Trends in the Market:

End Users understanding the game of impersonation, counterfeiting, and trademark infringement are focusing on finding new ways to detect authenticity. In this scenario, the original brands have started deploying brand protection tools in their system.
Any brand’s legal team that protects its intellectual property, such as patents and copyrights, also suggests the brand install these systems. This flourishes the market growth during the forecast period.
Educating customers about fraud and impersonating websites are also trending in the market. Alongside this, the increased focus on the integration of smart technologies and brand protection tools is also advancing these tools to work in any custom and complex environment.

Key Takeaways from the Brand Protection Tools Market Report:

The United States market leads the brand protection tools market in terms of market share in North America. The United States region held a market share of 19.6% in 2022. The growth in this region is attributed to the rapidly increasing business, planned business strategies, and government norms. The North American region held a market share of 30.7% in 2022.
The German market is another important market in the European region. The market held a market share of 10.4% in 2022. The growth is attributed to the expanding automation businesses and brand-based compliances. The European region held a market share of 23.7% in 2022.
The Indian brand protection tools market thrives at a robust CAGR of 11.6% during the forecast period. The growth is attributed to the large enterprises settling in, advanced technological advancements, and the government working for consumer-business relationships.
The Chinese market also thrives at a CAGR of 7.6% between 2023 and 2033. The growth is caused by increased manufacturing businesses.
The on-premise segment leads the market based on type, as it held a significant share of 59.7% in 2022. The growth is attributed to easy deployment and higher availability.
Based on the application, the large enterprise segment leads the market, holding a share of 67.9% in 2022.

Leading Key Players:

Authentix (United States)
Avery Dennison (United States)
Brady (United States)
Merck Group
Infineon
WISeKey

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Brand Protection Tools Market Segmentation:

By Type:

On-Premises
Cloud

By Application:

Large Enterprises
Medium-sized Enterprises
Small-sized Enterprises

By Regions:

North America
Latin America
Europe
Japan
Asia Pacific Excluding Japan
The Middle East and Africa

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Food Storage Bags Market Opportunities: Industry Reaching US$ 8,832.1 Million by 2033

Food storage bags are a type of packaging designed specifically for storing and preserving food items. These bags are typically made from food-grade materials that are safe for storing perishable goods and are available in various sizes, styles, and features to suit different needs.

The global Food Storage Bags Market is on a remarkable growth trajectory. With an estimated sales revenue of US$ 4,749.9 million in 2023, this market segment is poised for substantial expansion. Projections suggest that by 2033, the food storage bag market is set to achieve a remarkable valuation of US$ 8,832.1 million. This impressive growth journey is underpinned by a projected compound annual growth rate (CAGR) of 6.4% over the forecast period spanning from 2023 to 2033.

The increasing customization is pushing the logistics and supply chain companies to offer protective packaging solutions that will handle the product from start to end. Companies willing to offer solutions as per the customer’s demand and going the extra mile to offer value-added services are dominating the Food Storage Bags Market.

Rising demand for food storage bags from households, institutional food services, and other end-use sectors is expected to drive the global market during the forecast period.

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Growth Factors

The surge in adoption of food storage bags across households, eateries, catering services, and various food-related industries is driving market expansion.

Elevated concerns regarding food safety enhancement are poised to fuel a significant uptick in the demand for food storage bags.

The introduction of stringent policies and regulations concerning food safety is anticipated to open avenues for manufacturers specializing in food storage bags.

Drivers:

Food Preservation: The fundamental need to preserve and store food items efficiently and safely is a primary driver for the Food Storage Bags Market. These bags are essential for extending the shelf life of various food products.
Convenience and Portability: Food storage bags offer convenient and portable solutions for storing and transporting food, making them indispensable for packed lunches, picnics, and on-the-go meals.
Environmental Considerations: The demand for eco-friendly and biodegradable food storage bags has increased as consumers become more environmentally conscious. This has driven innovation in sustainable packaging solutions.
Food Safety Regulations: Stringent food safety regulations and standards often require the use of specific types of food storage bags to maintain food safety and quality.
Advancements in Material Technology: Ongoing research and development lead to the creation of food storage bags with improved materials, features, and capabilities, expanding their application areas.

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Key Players

Reynolds Consumer Products
Ziploc (S.C. Johnson & Son, Inc.)
The Glad Products Company
Inteplast Group
Falcon Pack
Fantastic Industries Inc
Wuxi Tyler Packaging Products Co.,Ltd
Duropak Limited
OK Packaging Manufacturing Co., Ltd.
Universal Plastic Bags
Champion Plastics
Rishi FIBC Solutions PVT. Ltd
Handgards
RediBagUSA
Vera Plastics
Royal Bag Inc

Food Storage Bags Market by Categorization:

By Closure Type:

Zipper
Sliders
Bags With Twist Ties
Fold Tops

By Volume:

Small (Up to 1 Litres)
Medium (1 Litres To3 Litres)
Large (Above 3 Litres)

By Material:

Plastic
Paper
Aluminum
Silicon

By Application:

Dairy Product
Ready-to-Eat Food
Pet Food
Baby Food
Fresh Produce
Bakery & Confectionery
Other (Dry Fruits, Spices & Condiments)
By End Use:
Commercial
Institutional Food Services
Household Use

By Region:

North America
Latin America
East Asia
South Asia & Pacific
Western Europe
Eastern Europe
Central Asia
Russia & Belarus
Balkan & Baltic Countries
Middle East & Africa

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Security Cameras (IR Illuminator) Market Surges with Projected CAGR of 7.5% towards US$ 6.5 Billion by 2033

The global security cameras (IR illuminator) market is expected to reach a value of approximately US$ 3.1 billion by the year 2023. This growth is primarily driven by the rising incidence of theft on a global scale. To combat this issue and enhance public safety, there has been a widespread deployment of security cameras featuring IR illumination technology.

As a result of this trend, it is anticipated that the market’s revenue could exceed US$ 6.5 billion by the year 2033. This projection suggests a consistent annual growth rate of 7.5%.

The increasing need for enhanced security and surveillance measures is primarily driving the global market. IR illuminator technology plays a vital role in enabling clear visibility during low-light conditions, thus boosting the demand for these cameras.

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The increasing rate of criminal activities and the need for public safety are driving the demand for security cameras with IR illuminators. Even in difficult lighting situations, these cameras provide high-quality video recordings. Therefore, they aid in crime prevention and investigation.

The increasing awareness about the benefits of video surveillance for business intelligence and operations management is driving the adoption of security cameras with IR illuminators. These cameras help organizations monitor their premises, improve productivity, and ensure safety.

The increasing incidents of vandalism and property damage drive the demand for security cameras with IR illuminators in residential areas. These cameras act as a deterrent and provide valuable evidence in case of any criminal activities. The increasing demand for video surveillance in the healthcare sector also drives market expansion.

Integration of advanced video analytics capabilities is a prominent trend in the market. IR illuminator cameras with built-in video analytics offer feature like motion detection, facial recognition, and object tracking. These features enhance overall security effectiveness.

The rapid urbanization in emerging economies is anticipated to present lucrative opportunities for the global market. Growing infrastructure development and the need for urban surveillance systems contribute to the demand for IR illuminator cameras.

The expansion of the e-commerce sector and the need for warehouse security is likely to open up growth prospects for the market. IR illuminator cameras can effectively monitor large warehouse spaces, prevent theft, and enhance inventory management. Moreover, the need for enhanced border security and surveillance is expected to offer significant opportunities.

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Key Takeaways from this Security Cameras (IR Illuminator) Market Report:

The security cameras industry in the United States is predicted to reach US$ 1.0 billion by 2033.
The security cameras industry in the United Kingdom is estimated to expand at a CAGR of 5.9% between 2023 and 2033.
During the forecast period, the security cameras industry in China is expected to reach a market valuation of US$ 1.7 billion.
The security cameras industry in Japan is predicted to boom at a 7.7% CAGR through 2033.
South Korea’s security cameras industry is predicted to achieve a market revenue of US$ 401.5 million by 2033.
With a CAGR of 7.4% from 2023 to 2033, the fixed segment is expected to dominate the security cameras industry.
With a CAGR of 7.3%, the city infrastructure segment is expected to dominate the security cameras industry until 2033.

Competitive Landscape of this Market:

Key players are fully engaged in extensive research and development to improve the capabilities of their products. They are also broadening their product offerings to provide a diverse selection that meets the varied requirements of customers. Market leaders are also investing in strategic partnerships and acquisitions to strengthen their market position and expand their global reach.

Key Players in the Security Cameras (IR Illuminator) Market:

Arecont Vision LLC
Avigilon Corporation
Axis Communication
Bosch Security Systems
Canon Inc
Cisco System Inc
Dahua Technology
Hikvision Digital Technology Co.Ltd
Honeywell International
Mitsubishi Electric
Panasonic Corporation
Samsung Techwin

Recent Developments in this Market:

Dahua Technology introduced the Full-color Smart Dual Illuminators Camera Series during its online launch event in June 2022. It integrates two illuminators and three supplementary light modes. This combination allows the cameras to capture clear and vivid full-color images while reducing the requirement for continuous use of warm light.
Panasonic Corporation broadcasted in October 2021 that it has successfully created new PTZ cameras and introduced a brand new line-up of products. The education industry and businesses are swiftly adjusting to the fast-paced digital transformation prompted by the new normal. This highlights the vital importance of effective communication during online conferences.

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Security Cameras (IR Illuminator) Market Segmentation:

By System:

Analog Based
IP Based

By Application:

Border Security
City Infrastructure
Commercial
Institutional
Industrial
Residential

By Feature:

PTZ
Fixed
Others

By Camera Resolution:

Non HD Resolution
HD Resolution
Full HD Resolution
UHD Resolution

By Type:

Indoor
Outdoor

By Region:

North America
Latin America
Europe
Asia Pacific
Middle East and Africa

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Mini LED Market Surges: Projected to Reach a Whopping US$ 5,500.3 Million by 2033

The global mini LED market was estimated to be worth US$ 18.4 million in 2023 and is anticipated to grow to US$ 5,500.3 million by 2033. The global mini LED industry registered a CAGR of 76.8% from 2023 to 2033.

The mini LED uses inorganic gallium nitride (GaN), which extends its lifespan compared to OLED and other LEDs. Their extensive uses in the electronics sector and rising investment in mini LED technologies have a beneficial impact on the market. During the forecast period, mini light-emitting diodes (LED) are likely to become extremely popular.

High-quality display demand is on the rise, and innovative backlighting technologies are being used more frequently. Moreover, mini LED-based goods like TVs, monitors, and smartphones are becoming more and more well-liked. The trend towards environmentally friendly and energy-efficient display options fuels an increase in demand for mini LED technology.

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Mini LED Business Dynamics:

Enhanced Utilization

Due to their ability to deliver higher contrast ratios, higher brightness, enhanced power economy, and less prone to burn-in, mini light-emitting diodes (LED) have significant growth potential. These characteristics promote its usage in the automotive and defense sectors, which are expected to be the key factors driving market growth.

Another key factor driving market expansion is the increased demand for smart gadgets. The increased penetration of its multiple functions in daily life is expected to drive market growth. When compared to traditional LEDs, the greater dynamic range, power-saving capability, and lower failure rate drive market growth. The significant progress made in overcoming current restrictions and modernization also helps to buffer market expansion throughout the anticipated period.

Next Generation Network (NGN) and Internet of Things (IoT):

The introduction of next-generation networks (NGN) is anticipated to open up attractive industry prospects, which may accelerate the growth rate of the mini-light-emitting diode (LED) market in the next few years.

Numerous market expansion chances may be provided by the growing interest in the Internet of Things (IoT) and mini light-emitting diode (LED) technologies.

Regional Outlook:

The growing need for high-resolution displays in the consumer electronics, automotive, and healthcare industries boosts the market in North America. Due to the increasing use of mini LED technology in televisions and digital signage applications, Europe is expanding.

With a strong presence of significant display panel makers in nations like China, South Korea, and Japan, Asia Pacific is predicted to dominate the industry. The booming consumer electronics sector in the area and the rising acceptance of cutting-edge display technology both support market growth. Globally, the mini LED industry has great growth potential.

Key Takeaways from the Mini LED Market Report:

North America might account for 27.1% of the global market between 2023 and 2033.
Between 2023 and 2033, Europe is anticipated to account for 22.1% of the mini LED market.
The mini LED industry in China is expected to record a CAGR of 83.2% during the forecast period.
The mini LED market in the United Kingdom may register a 75.8% CAGR between 2023 and 2033.
The Indian mini LED business is to see a CAGR of 73.2% from 2017 to 2033.
The United States could increase its market share in the mini LED industry from 2023 to 2033 to 16.5%.
Between 2023 and 2033, Germany may hold a 7.2% share of the mini LED industry.
Japan’s stake in the mini LED sector could rise to 5.1% between 2023 and 2033.
From 2023 to 2033, Australia may hold a 2.7% share of the mini LED market.
The standard LED segment is expected to have a 43.2% market share by 2033.
Between 2023 and 2033, the Consumer Electronics industry hopes to achieve a significant market share of 41.4% in the application category.

Competitive Landscape:

The mini LED market is highly competitive. Several large consumer electronics companies are aggressively competing for a significant market share. Apple, Samsung, LG, and TCL are developing and releasing Mini LED devices like TVs, monitors, and laptops.

The mini LED manufacturers are aggressively investing in research and development to improve mini LED technology and the entire user experience. Competition drives innovation and lowers prices, providing consumers with a broader range of options.

Leading Mini LED Players:

Apple Inc.
Samsung Electronics Co., Ltd.
LG Display Co., Ltd.
BOE Technology Group Co., Ltd.
AU Optronics Corp.
Innolux Corporation
Epistar Corporation
Osram Licht AG
Nichia Corporation
Seoul Semiconductor Co., Ltd.

Recent Breakthroughs:

At SID Display Week 2019, Shenzhen China Star Optoelectronics Technology Co., Ltd. (CSOT), a division of TCL Corporation, displayed an 8-inch flexible display. The display features a 0.55mm pitch and a 60% transparency rate.
At the 2019 NAB Show, AsusTek Computer Inc. displayed a 32-inch 4K HDR monitor with a mini LED backlight.
At the GILE 2019, Hongli Zhihui Group Co. displayed a 12.3-inch mini LED display.

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Mini LED Market Segmentation:

By Type:

Standard LED
Low-current LED
Ultra-high Output LED

By Application:

Consumer Electronics
Automotive
Others

By Region:

North America
Asia Pacific
Europe
The Middle East and Asia
Latin America

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Oscillators Market: Experiencing Growth, Expected to Reach US$ 11,442.9 Million with 7.5% CAGR by 2033

The global oscillators market is expected to expand at a CAGR of 7.5% during the forecast period 2023 to 2033. According to Future Market Insights (FMI), the oscillators market is estimated to reach a value of US$ 11,442.9 million by 2033, up from US$ 5,536.2 million in 2023.

Oscillators are used to provide a stable and precise frequency reference in various electronic systems and applications. These applications include clocks, radios, and computers. Oscillators operate on the principle of a resonant circuit, which generates a continuous oscillating signal when energy is fed into the circuit. 

There are several factors driving the demand for the oscillators industry. One of the key factors is the increasing demand for electronic devices and systems across various industries. The automotive, aerospace and defense, telecommunications, and consumer electronics sector are all driving demand for highly accurate and stable frequency references.

This demand is being fueled by the emergence of new technologies such as 5G, the Internet of Things (IoT), and autonomous vehicles. These technologies require highly precise timing signals.

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Another factor driving the demand for oscillators is the need for reliable and high-precision timing solutions in critical applications. It includes navigation, communication, and military systems. Oscillators play a critical role in ensuring the accuracy and reliability of these systems. These factors make oscillators essential components in these applications.

Increasing demand for energy-efficient electronic devices and systems is also driving the demand for oscillators. Oscillators that consume less power are becoming increasingly important in portable devices, wearable technology, and other battery-powered applications. The development of low-power oscillators is therefore essential to meet the energy efficiency requirements of these applications.

The demand for oscillators is being driven by the need for highly accurate, stable, and reliable frequency references in a wide range of applications across various industries. Increasing adoption of electronic devices and systems, the emergence of new technologies, and the need for reliable timing solutions are expected to augment demand. The demand for energy-efficient solutions is contributing to the growth of the oscillators market, and will continue doing so over the forecast period.

Key Takeaways: Oscillators Market

By product type, the temperature compensated crystal oscillators segment is anticipated to account for the leading shares in 2033, at 24.7%.
Based on industry, it is estimated that telecommunication is likely to soar at CAGR 8.9% during the forecast period.
In terms of product type X industry, crystal oscillators in the telecommunications sector is estimated to rise at a CAGR of 10.7%.
United States is estimated to hold large shares in the oscillators industry, with it currently commanding 15.2% shares in 2023..
India is likely to exhibit at a CAGR of 11.4% over the forecast period 2023 to 2033.

Competitive Landscape:

Key players are focusing on developing innovative and technologically advanced products to stay ahead of the competition. They are also engaging in mergers and acquisitions to expand their product portfolio and market share.

These companies are also investing in research and development to develop new applications and expand their market reach. This will help them to stay ahead of the competition and cater to emerging market demand.

Key Players:

Microchip Technology Inc.
Texas Instruments Incorporated
NXP Semiconductors N.V.
Kyocera Corporation
Rakon Limited
SiTime Corporation
Vectron International

For instance,

In January 2021, Seiko Epson Corporation announced the development of a high-precision inertial measurement unit (IMU). It uses a proprietary quartz MEMS technology. This technology enables the IMU to achieve high-precision sensing with low power consumption. These properties make it suitable for use in a wide range of applications, including autonomous vehicles and drones.
In December 2020, Murata Manufacturing Co., Ltd. recently revealed the invention of a novel kind of MEMS oscillator for use in cars. This resonator is perfect for use in automotive applications. It includes advanced driver assistance systems (ADAS) and autonomous driving since it is extremely vibration- and shock-resistant and consumes less power.

More Valuable Insights on Oscillators Market

Future Market Insights (FMI), in its new report, offers an unbiased analysis of the oscillators industry, analysing historical demand from 2018 to 2022 and forecast statistics for 2023 to 2033.

In this report by Future Market Insights (FMI), oscillators have been segmented into four sections. product type (crystal, crystal oscillator, MEMS-based oscillator), by industry (telecommunication, automotive, consumer electronics, aerospace and defense, medical, industrial, others), by product type x industry, and region (North America, Latin America, East Asia, South Asia & Pacific, Western Europe, Eastern Europe, Central Asia, Russia & Belarus, Balkan & Baltics, Middle East and Africa).

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Oscillators Market by Category

By Product Type:

Crystal
Crystal Oscillator
- Temperature Compensated Crystal Oscillator (TCXO)
- Oven Controlled Crystal Oscillator (OCXO)
- Simple Packaged Crystal Oscillator (SPXO)
- Voltage Controlled Crystal Oscillator (VCXO)
- Frequency Controlled Crystal Oscillator (FCXO)
- Others
MEMS-based Oscillator

By Industry:

Telecommunication
Automotive
Consumer Electronics
Aerospace and Defense
Medical
Industrial
Others

By Product Type X Industry:

Crystal
- Telecommunication
- Automotive
- Consumer Electronics
- Aerospace and Defense
- Medical
- Industrial
- Others
Crystal Oscillator
- Telecommunication
- Automotive
- Consumer Electronics
- Aerospace and Defense
- Medical
- Industrial
- Others
MEMS-based Oscillator
- Telecommunication
- Automotive
- Consumer Electronics
- Aerospace and Defense
- Medical
- Industrial
- Others

By Region:

North America
Latin America
East Asia
South Asia & Pacific
Western Europe
Eastern Europe
Central Asia
Russia & Belarus
Balkan & Baltics
Middle East and Africa

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Ad Analytics Market on Track to Hit US$ 16.5 Billion Mark by 2033, Driven by Strong 13.4% CAGR

The ad analytics market is expected to be worth US$ 4.7 billion. The market is expected to reach US$ 16.5 billion by 2033, expanding at 13.4 % CAGR throughout the forecast period. The ad analytics industry is driven by several factors, including the quick development of emerging nations and the increasing need for air quality management.

One of the key driving factors for the growth of the ad analytics industry is the increasing demand for personalized and targeted advertising. Advertisers are progressively using data analytics to gain insights into consumer behavior and preferences and to deliver more relevant and effective ads.

The growing adoption of digital marketing channels such as social media, mobile devices, and online video is driving the need for more sophisticated ad analytics tools.

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The ad analytics market is expected to continue to surge as advertisers seek to improve the effectiveness of their advertising campaigns through data-driven insights and personalized targeting. The increasing adoption of digital marketing channels will also continue to drive demand for more advanced ad analytics tools.

The ad analytics industry offers significant opportunities for growth, particularly in emerging markets such as Asia-Pacific and Latin America. The growing use of social media and mobile devices in these regions is driving the demand for more advanced ad analytics tools that can provide insights into user behavior across different platforms and devices.

Key Takeaways from the Ad Analytics Market Report:

The ad analytics industry in the United States is predicted to reach US$ 2.0 billion by 2033, increasing at a 22.7% CAGR.
The ad analytics industry in the United Kingdom is estimated to reach a market share of US$ 1.3 billion by 2033, expanding at a CAGR of 19.4%.
During the forecast period, the ad analytics industry in China is expected to reach a market share of US$ 1.5 billion, securing a 20.3% CAGR over the forecast period.
The ad analytics industry in Japan is predicted to reach US$ 1.4 billion by 2033, increasing at an 18.2% CAGR.
India’s ad analytics industry is predicted to achieve a market share of US$ 1.8 billion, rising at a 24% CAGR during the forecast period.
With a CAGR of 11.5% from 2023 to 2033, the software segment by solution is expected to dominate the ad analytics industry.
With a CAGR of 12.7% from 2023 to 2033, the content marketing segment by application is expected to dominate the ad analytics industry.

Competitive Landscape:

The ad analytics industry is highly competitive, with numerous players vying for market share. In such a scenario, key players must adopt effective strategies to stay ahead of the competition.

Ad analytics players often form partnerships and acquire other companies to expand their capabilities and reach. Key players in the ad analytics industry often engage in mergers and acquisitions to consolidate their market position, expand their product portfolio, and gain access to new markets.

For instance:

In May 2023, Google recently unveiled new tools to improve the performance of search ads using artificial intelligence. This new tool includes Performance Max, Insights page, Ad strength score, and Auto-applied ad suggestions.
In March 2023, Adobe launched a new contextual marketing solution called Adobe Experience Cloud. This solution enables marketers to deliver personalized experiences to customers based on real-time contextual data.

Leading Key Players:

Google
Adobe
Oracle
Salesforce
Facebook (Meta)

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Ad Analytics Market Segmentation:

By Solution:

Ad Analytics Software
- Cloud
- On-Premises
Services
- Professional Services
- Integration and Installation services
- Consulting Services
- Support and Maintenance services
Managed Services

By Application:

Online Marketing
E-mail Marketing
Content Marketing
Social Media Marketing
Other Applications

By End-use:

Retail
BFSI
Education
Healthcare
Manufacturing
Travel and Hospitality
Other

By Region:

North America
Latin America
East Asia
South Asia & Pacific
Western Europe
Eastern Europe
Central Asia
Russia & Belarus
Balkan & Baltics
Middle East and Africa

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Nandini Singh Sawlani

Printed and Flexible Sensors Market Witnesses Impressive Growth: Forecasted CAGR of 7.1% from 2023 to 2033

The global printed and flexible sensors market is expected to reach US$ 8.8 billion in 2022, and the demand for these sensors is projected to stay strong in the coming years. This is primarily because they are being used in a wide range of industries. By 2033, the market is predicted to grow to US$ 18.8 billion, with a steady annual growth rate of 7.1% from 2023 to 2033. In the year 2023, the market is expected to reach US$ 9.5 billion in value.

Increasing application of printed and flexible sensors in healthcare, automotive, consumer electronics, aerospace, and environmental monitoring are likely to drive market growth during the forecast period. the increasing demand for smart and wearable devices in many industries drives the demand for printed and flexible sensors.

Increasing use of the Internet of Things (IoT), artificial intelligence, and integration of sensors in many objects, fuels the demand for printed and flexible sensors. Increasing demand for wearable devices, such as fitness trackers and smartwatches, is expected to boost the printed and flexible sensors market growth during the forecast period.

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Printed and flexible sensors are witnessing rapid growth in the healthcare industry. The increasing healthcare expenditure, and focus on healthcare modernization drive the adoption of printed and flexible sensors in healthcare applications.

The expansion of the automotive industry and government initiatives to promote electric mobility contribute to the growth of printed and flexible sensors. Increasing the use of electric and connected vehicles and increased demand for these sensors in car interiors, battery management system offers a lucrative opportunity for market expansion.

North America has emerged as a major consumer of printed and flexible sensors owing to the increasing application in the industrial sector. Europe is expected to show high growth in the industry due to increased technological innovation in many industries and rising urbanization.

The rapid technological advances in the development of new and high-quality materials for manufacturing these sensors have opportunities for market expansion in the forecast period.

Key Takeaways from the Printed and Flexible Sensors Market Report

From 2018 to 2022, the market demand expanded at a CAGR of 9.2%
Based on technology, the inkjet printing segment accounts for a CAGR of 6.9%
By type, the biosensors segment is expected to expand at a CAGR of 6.7% during the forecast period
North America to emerge as a promising market, capturing a CAGR of 7.0%
Asia Pacific is an opportunistic market, expected to capture a CAGR of 6.7% during the forecast period.

“Growing technological innovation increased popularity of smart wearable devices and increased disposable income are expected to drive the market in the forecast period. The increasing demand for biosensors globally is projected to play a vital role in strengthening the market”.

Competitive landscape:

Prominent players in the printed and flexible sensors market are Alps Alpine Co., Ltd.; Agromatic AG; Aeco s.r.l.; American Semiconductor, Inc.; Azoteq Pty., Ltd. among others

PolyIC, a subsidiary of Leonhard Kurz, focuses on the development and production of printed electronics, including printed sensors. The company offers printed touch sensors, capacitive switches, and flexible electronic components for various industries, such as automotive, home appliances, and consumer electronics.
Peratech is known for its Quantum Tunnelling Composite (QTC) technology, which enables the production of force-sensing solutions and pressure-sensitive touch screens. Peratech’s flexible sensors provide precise and reliable touch and pressure-sensing capabilities, finding applications in wearables, consumer electronics, automotive, and robotics.

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Printed and Flexible Sensors Market Segmentation:

By Technology:

Inkjet Printing
Flexographic Printing
Screen Printing
Gravure Printing

By Type:

Biosensors
Capacitive
Piezoelectric
Piezoresistive
Others

By Region:

North American
Latin America
Europe
Asia Pacific
Middle East and Africa

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Proximity Sensor Market Analysis: A 6.5% CAGR Propels Growth Towards a US$ 8.80 Billion Market by 2033

The proximity sensor market is likely to be worth US$ 4.69 billion in 2023. The market is expected to reach US$ 8.80 billion by 2033, at a CAGR of 6.5% during the forecast period. The rising demand for automation across many sectors is a key motivator. By detecting the presence or absence of items and allowing smooth and effective operations, proximity sensors are essential for enabling automation.

Additionally, the demand for proximity sensors is being driven by the increased attention being paid to improving worker safety and reducing accidents. The market for proximity sensors is also rising as Internet of Things (IoT) devices and smart technologies become more widely used since they allow proximity-based interactions and improve user experience.

Despite having a growth trajectory, the proximity sensor market is constrained by several factors that limit its expansion. The high expense of cutting-edge proximity sensor technology is one key barrier. Some market sectors may find these sensors to be unaffordable due to the difficulty of producing and integrating them into other systems.

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Furthermore, the absence of uniform communication protocols across various proximity sensor technologies creates interoperability issues, impeding smooth integration and restraining market expansion. Additionally, certain proximity sensors may only apply to locations or industries due to their restricted detecting range, which makes it difficult for them to be widely adopted.

Manufacturers, service providers, and new entrants have several chances to profit from the proximity sensor market. There is a sizable untapped market waiting to be explored with the growing usage of proximity sensors in developing technologies like driverless cars, augmented reality (AR), and virtual reality (VR).

Additionally, there are possibilities for innovation and the creation of small-footprint proximity sensor solutions due to the growing need for downsized and energy-efficient sensors. Additionally, the combination of proximity sensors with artificial intelligence (AI) and machine learning (ML) algorithms creates new opportunities for market participants by enabling enhanced capabilities including predictive maintenance, anomaly detection, and adaptive sensing.

Key Takeaways from the Proximity Sensor Market Report:

With a predicted market size of US$ 3.6 billion by 2033, the United States has a considerable share in the global proximity sensor industry.
The market for proximity sensors in the United Kingdom is expected to reach US$ 559 million by the end of the forecast period, with a CAGR of 5.6% from 2023 to 2033.
China is estimated to grow at a 7.4% CAGR from 2023 to 2033, with a projected market size of US$ 1.06 billion by 2032.
The Japanese proximity sensors industry is expected to reach $856 million by the end of the forecast period, growing at a 5.9% CAGR between 2023 and 2033.
The South Korean proximity sensors industry is expected to reach $494 million by the end of the forecast period, expanding at a 6.8% CAGR from 2023 to 2033.
Inductive proximity sensors demonstrate great performance and dependability, making them the preferred option for a variety of applications, with a solid CAGR of 6.4%.
Fixed-distance proximity sensors provide constant and precise detection within a specific range and have a great CAGR of 6.3%.

How are Key Players Revolutionizing the Proximity Sensor Industry?

The proximity sensor industry is characterized by a highly competitive landscape, with several key players striving to maintain their position and capture a significant market share. These players invest heavily in research and development to innovate and stay ahead of the competition. Let’s take a closer look at the competitive landscape and the strategies adopted by the key players:

Broadcom Inc.: Broadcom is a leading player in the Proximity Sensor market, offering a wide range of sensor solutions for various applications. The company focuses on continuous technological advancements, expanding its product portfolio to cater to diverse industries. Broadcom emphasizes collaboration with other industry leaders to create integrated solutions that enhance the performance and functionality of proximity sensors.
IFM Electronic GmbH: IFM Electronic is a prominent player known for its innovative proximity sensor technologies. The company emphasizes customization and develops sensor solutions tailored to specific industry requirements. IFM Electronic also invests in building strong partnerships with system integrators and distributors to ensure a widespread market presence.
Schneider Electric: Schneider Electric is a global leader in energy management and automation solutions, including proximity sensors. The company leverages its extensive industry expertise to offer comprehensive sensor solutions that integrate seamlessly with its automation systems. Schneider Electric focuses on providing value-added services, such as predictive maintenance and data analytics, to differentiate itself in the market.

Other Key Players:

Panasonic Corporation
Balluff GmbH
Hans Turck GmbH & Co. KG
Pepperl + Fuchs GmbH
Rockwell Automation
Omron Corporation
Honeywell International Inc.
Fargo Controls
Sick AG

These proximity sensor companies are always striving to distinguish themselves via technology improvements, bespoke solutions, and value-added services. They also prioritize excellent relationships and collaborations to broaden their market reach. The proximity sensor sector is active and adaptable to changing industry needs, thanks to a competitive market driven by innovation.

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Proximity Sensor Market Segmentation:

By Technology:

Inductive
Capacitive
Magnetic
Photoelectric
Ultrasonic

By Product Type:

Fixed Distance Proximity Sensor
Adjustable Distance Proximity Sensor

By Application:

Aerospace & Defense
Automotive
Industrial Manufacturing
Food & Beverage
Pharmaceuticals
Consumer Electronics
Building Automation

By Region:

North America
Latin America
Europe
East Asia
South Asia
Oceania
Middle East & Africa

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Computer Aided Facility Management (CAFM) Market to Surge with 7.1% CAGR, Reaching US$ 2,081.4 Million by 2032

The computer aided facility management (CAFM) market garnered an approximate value of US$ 987.5 million. Projections indicate a robust CAGR of 7.1% propelling the CAFM market to ascend, ultimately reaching a substantial valuation of US$ 2,081.4 million by 2032.

Comprising nearly 5% of the facility management market, the computer aided facility management (CAFM) domain stands as a dynamic player in its own right. Equipping facility management professionals with the tools they need, CAFM software stands as a catalyst for effective performance. Across large enterprises, the adoption of CAFM software and services emerges as a strategic move, optimizing functions such as asset management, space utilization, building operations, and property management.

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Revolutionizing Facilities Management: Big Data and IoT Reshaping Maintenance and Operations:
In an era defined by innovation, big data stands as a formidable catalyst, orchestrating a paradigm shift within the facilities management industry. This technology emerges as a conduit for harvesting profound insights from an extensive tapestry of diverse data, gleaned from a multitude of sources. By seamlessly integrating sensors with the Internet of Things (IoT), facilities management harnesses a potent toolset that not only curtails real estate expenditures but also elevates the overall employee experience.

IoT sensors emerge as linchpins in this transformation, playing a pivotal role in identifying frequently utilized spaces. This crucial intelligence facilitates the optimization of cleaning schedules, yielding efficiency gains and cost savings. The outcome manifests as cleaner, safer work environments seamlessly intertwined with more intelligent, responsive maintenance strategies. Consequently, the embrace of transformative technologies like big data and IoT emerges as a driving force propelling the industry’s growth trajectory.

Key Takeaways from the Computer Aided Facility Management (CAFM) Market Report:

Leading Solution Segment: The computer aided facility management software segment is poised to take center stage, contributing a substantial share of 71.2% to the global demand for computer aided facility management by 2032.
Enterprise Size Dynamics: The trajectory indicates a noteworthy trend in the adoption of computer aided facility management among small and medium enterprises. A (CAGR) of 8.6% between 2022 and 2032 underscores this segment’s rising prominence.
Industry Shifts: Within industries, the IT and telecom sector emerges as a growth epicenter, set to achieve a compelling CAGR of 9.9% between 2022 and 2032. Simultaneously, the manufacturing segment asserts its dominance with a significant market share in the current year, 2022.
Regional Leadership: North America sets the pace, positioned as the frontrunner in the market landscape for the year 2022, with East Asia closely following suit. A dynamic evolution unfolds in the South Asia & Pacific region, projected to spearhead growth between 2022 and 2032.
Japanese Journey: Japan’s computer aided facility management (CAFM) market navigates forward with a steady trajectory, projected to advance at a CAGR of 6.0% through the year 2032.
GCC Growth Trajectory: The Gulf Cooperation Council (GCC) countries forecast a robust ascent in the sales of computer aided facility management (CAFM) solutions, exhibiting a promising CAGR of 9.0% over the entirety of the forecast period.

Leading Key Players:

IBM Corporation
AssetWorks LLC
Idox plc
Elecosoft
FMX
ScienceSoft Inc
Ultimo Software Solutions Ltd.
FSI (FM Solutions) Limited
Hippo CMMS
ServiceChannel
UpKeep Maintenance Management
ManageEngine (Zoho Corp)
MRI Software
Planon
SIERRA ODC Private Limited
SpaceIQ

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Computer Aided Facility Management (CAFM) Market Segmentation:

By Solution:

Computer Aided Facility Management (CAFM) Software
- Cloud-based
- Web-based
- On-Premises
Services
- Professional Services
  - Integration and Implementation
  - Business Consulting & Advisory
  - Support & Maintenance
- Managed Services

By Enterprise Size:

Small and Mid-Size Enterprises (SMEs)
Large Enterprises

By Industry:

IT & Telecom
BFSI
Manufacturing
Energy & Utilities
Government & Defense
Healthcare & Life Sciences
Retail & CPG
Transportation & Logistics
Others

By Region:

North America
Latin America
Europe
East Asia
South Asia & Pacific
Middle East and Africa (MEA)

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Nandini Singh Sawlani