Globally the sales of airless pump are estimated to grow 1.8 times over the upcoming decade, as heavy demand for contamination-free packaging solutions surges across the globe. As per Future Market Insights (FMI), the global airless pump market is anticipated to exhibit growth at 5.5% CAGR between 2021 and 2031.
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Present day consumers are more aware about their personal care and cosmetic products. Their knowledge is no longer limited to ingredients list of personal care or cosmetic products, but covers benefits that some packaging can offer over others.
Consumers are even willing to pay more for packaging that reduces contamination of formula and ensures minimum wastage. Airless pumps are used for packaging body lotions, make ups, perfumes & deodorants, and several others products. Consumers, especially millennials prefer airless pumps for as they maintain the product integrity for a longer duration.
Airless packaging solutions, including airless pumps, are registering strong sales as they are available in a wide range of decorative bottles and containers with a sophisticated luxury feel. Demand for such highly customizable yet technology-oriented airless pumps is at all-time high, which is estimated to reinforce the market growth to a significant extent.
In addition to this, the global e-commerce industry is expanding with its improvised business models and inventory and shipment operations. The increasing shopping of an extensive range of personal care, beauty and cosmetic product via online platforms is fuelling sales of airless pump to a great extent.
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Key Takeaways from Airless Pump Market
- Handheld airless pump are gaining traction in the market. They are expected to accounts for almost 70% market share in 2021.
- As per FMI, the demand for airless pumps made up of plastic is estimated to grow at 5.1% CAGR between 2021 and 2031.
- Application in body lotion packaging is anticipated to offer a total incremental opportunity of US$ 57.1 Mn over the upcoming decade.
- Demand in Asia-Pacific is expected to grow at a 6.8% CAGR over the forecasted period.
- The U.S. in North America and Germany in Europe will spearhead the sales of airless pumps.
“Impressive growth in demand of cosmetics & beauty care products is driving the sales of airless pump. The market also will gain from the expansion of global personal care brands,” says FMI analyst.
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Manufacturers Eyeing Luxury and Premium Packaging for Beauty Personal Care Industry
Manufacturers operating in the global cosmetic and personal packaging market are offering highly customized and luxury packaging solutions. Premium packaging adds aesthetics along with sophistication of functionality.
Airless pumps are available in a variety of glossy bottles and jars. As compared to flexible cosmetic packaging solutions, airless pumps can be converted into versatile end-products with customizable add-on features. Due to the intensifying competition in the cosmetic and personal packaging market, airless pump manufacturers are likely to focus on offering innovative packaging solutions.