Rising awareness regarding the health benefits of chickpea protein, coupled with increased health consciousness among people is propelling demand for chickpea protein. Moreover, the growing trend of veganism across the world, especially in developed economies, is poised to remain a critical factor driving the growth of the market. Chickpea protein aids in diabetes management by preventing the blood sugar levels from suddenly rising after consuming food. Furthermore, they bolster in controlling weight by swiftly burning calories during the digestion process.
Backed by its rich nutritional profile, chickpea protein also finds adoption among athletes to build muscle mass, making sports nutrition a lucrative segment for chickpea protein. Moreover, chickpea protein is labeled non-GMO plant-based protein, making it a fitting source of post-workout nutrition for athletes. When compared to other animal or vegetable-based ingredients, chickpea protein aids in proper maintenance, repair, and growth of both human and animal muscles, thus making it an ideal ingredient in the production of pet food.
Along similar lines, rising concerns regarding animal welfare and adverse health effects among consumers is asserting food product manufacturers to seek substitutes for meat-based ingredients. On this premise, chickpea protein has emerged as the ideal alternative for animal-based ingredients in the food processing, nutraceuticals, and sports supplement sectors
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Having analyzed and scrutinized all the aforementioned facets in its new market study, Future Market Insights (FMI) projects that the global chickpea protein market will grow in value at a CAGR of ~5.1% between 2020 and 2030. Some of the key takeaways from the report include:
- The global chickpea protein market is forecasted to surge past valuation of US$ 142.4 Mn by the end of the assessment period
- By processing type, dry processing is projected to account for over 2/3rd of market share, owing to the low amount of energy and resources required
- Based on product type, protein isolates and protein concentrates account for the majority of the market share, accounting for near-equal proportions, with the former holding a slight edge
- Among end users, the food processing sector will hold over 66% of market value, while sports nutrition and nutraceutical sectors progress at higher growth
- Based on nature, conventional chickpea protein will remain the most sought-out type through the forecast period
- North America and Europe will collectively account for nearly 70% of total market share, ascribed to the presence of a large vegan and vegetarian population bases
COVID-19 Impact on Chickpea Protein Market
The outbreak of COVID-19 is expected to exhibit a dual impact on the growth trajectory of the chickpea protein market. As concerns regarding health surge across the world, consumers are actively seeking healthy food products, which is expected to boost the consumption of chickpea protein. However, operations in the food processing sector – the largest consumer of chickpea protein – have come to a screeching halt, leading to a downfall in demand. However, the demand for healthy, dairy-free food in Europe, where normality in the food sector is gradually returning post-pandemic, is likely to alleviate the challenge to an extent.
Who is Winning?
Key players operating in the market are leveraging the demand among a widening base of the vegan and vegetarian population, and are working on expanding their production capacities. To achieve the same, players are securing investment from governments and other players. On these lines:
- In April 2020, an Israel-based organization named InnovoPro raised US$ 15 million funding round by Jerusalem Venture Partners with participation from CPT Capital to boost the chickpea protein production.
- Also in April 2020, The Growthwell Group, a Singapore-based plant protein manufacturer, raised US$ 8 million funds from the Singapore government and other investors which includes Temasek, Insignia Ventures, DSG Consumer Partners, and Genesis Ventures. The funds will be used to build a new manufacturing facility.
FMI’s report includes profiles of some of the most prominent names in the market including Batory Foods, Ingredion Inc., Archer Daniels Midland Company, PLT Health Solutions, Chickplease, Cambridge Commodities Ltd, AGT Food and Ingredients, Nutraonly (Xi’an) Nutritions Inc., Chick.P, and InnovoPro
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