Risk-based Authentication (RBA) Market Assessment and Key Insights Analyzed by 2030

Risk-based Authentication (RBA) is also known as adaptive authentication is an emerging identity and access technology that calculates a risk score for any given access attempt in real time, based on a predefined set of rules. The factors considered while authenticating users includes the user behavior, devices the user using to connect, and other variables, and requests additional authentication factors if a certain risk level is detected.

The increasing trend of remote working has also increased the risk of data losses and data breaches, which in results increased the adoption of RBA tools to ensure the multifactor authentication throughout the user network to make it harder for an attacker to gains access over someone’s system.

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Impact of COVID-19 Pandemic Outbreak on Authentication Service Market

The rapid spread of COVID-19 pandemic has disrupted the world’s economy in the first quarter. The IT service companies has also shown significant slowdown in growth during this financial year.

However, the demand for RBA solutions is on rise, as organizations will need to address the heightened security demands caused by the increased risk of cyber-attacks that results from remote workforce. The RBA market has shown rapid development in the past few years, the market has grown significant growth rate of around 20% CAGR in the past 5 years.

The outbreak of COVID-19 and the lockdowns caused by outbreak has increased the market growth by nearly 8%-10% in Q1-Q2 2020 and is projected to show rapid growth in the coming quarters of 2020.

To ensure the health and safety of employees, organizations has reduce the number of people who need to be in the office, and implemented a “work from home” policies for employees to manage their duties remotely.

To ensure high security within the network, organizations has implemented Multifactor Authentication (MFA) technologies that offers endpoint protection, logging, and monitoring of systems across the network.

Increasing attempts of Cyber-Attacks and Data Breaches is spurring the growth of Risk-based Authentication (RBA) Market

The Cyber-attacks and data breaches on individuals, groups, organizations, and governments is on rise. Companies are experiencing crippling security breaches and cyber threats. There is tremendous increasing in number of data breaches in the year of 2019.

As per Risk Based Security, more than 3,800 data breaches have hit organizations in 2019, around 50% increase over the last four years. Due to increasing frequency of data breaches, companies are continuously working on different ways to better secure their data.

RBA and behavioral analytics helps companies to prevent external, as well as internal threats. Behavioral analytics is one of the major component of RBA that helps in tracking user activity and identifying suspicious activities.

Increasing Smartphone Penetration and Trend of BYOD

The smartphone penetration across the world is still growing at a steady rate and it is also expected that the trend will continue in the coming years as well.

Smartphone penetration has almost doubled in the past five years. Also the Bring Your Own Device (BYOD) trend is gaining momentum in the recent years, wherein employees are encouraged to bring their own devices like laptops and smartphones to access the company’s enterprise system and data.

In today’s evolving threat landscape companies with password-only protection are operating at risk. Hence, the RBA provides and additional layer of security to protect enterprise assets, which would fuel the market growth.

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Risk-based Authentication (RBA) Market: – Key Players

Key players in the Risk-based Authentication (RBA) market are focusing on product innovation and strategic partnerships with the technology vendors to collaborate for offering advanced RBA solution and services to mitigate potential threats. The major players offering Risk-based Authentication (RBA) solutions include –

  • IBM Corporation
  • CA Technologies
  • Micro Focus
  • Okta
  • Gemalto
  • RSA Security
  • LexisNexis and among others.

Risk-based Authentication (RBA) Market: – Segmentation

By Component, Risk-based Authentication (RBA) Market is segmented into-

  • Risk-based Authentication (RBA) Solution
  • Services
  • Professional Services
  • Consulting
  • Training and Education
  • Audit and Reporting
  • Managed Services

By Technology, Risk-based Authentication (RBA) Market is segmented into-

  • Multi-Factor Authentication
  • Push Notifications
  • One-Time Passwords
  • Smart Card Authentication
  • Single Sign-On
  • Behavioral Biometrics
  • Web Access Management

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