Significant resurgence in the construction industry in recent years can be backed by the fact that construction materials manufacturers have been increasingly adopting Business Information Modelling (BIM) to expand their customer base and increase sales.
Key players in the polymeric sand market have been focusing on capitalizing on the opportunities in online retail. Polymeric sand manufacturers have been strengthening their visibility in online channels, such as Amazon, in line with the search of end-users for established suppliers with robust e-commerce interfaces.
Polymeric sand sales closed in on approximately 84 thousand tons in 2018, according to a new research study by Future Market Insights (FMI). The growth of the polymer sand market is influenced by a wide range of factors including the focus of key players on high-quality product offerings with long-term warranties, and increasing preference for customized products among end-users.
Spending in the construction industry spurred in tandem with increasing GHDI of consumers worldwide, which has created potential opportunities for the market players to benefit from. This has further led the leading polymeric sand market players to concentrate on the assessment of building trends that result from consumer sentiments in regional markets with growth potential.
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These players are entering into tie-ups with government entities and building contractors as a long-term sales growth strategy. Providing customer requirement-specific products at competitive prices, considering the economic tier and purchasing power of the customer base, continue to remain one of the primary objectives of the players in the polymeric sand market.
Additionally, efforts of the players toward product and brand endorsements for creating awareness of the benefits of polymeric sand among the targeted customers continue to significantly underpin the market growth.
Demand Remains Robust for Footpath Construction, Sales in Patios to Gain Fast Traction
Footpath construction has traditionally been the most lucrative application of polymeric sand, however, sales in forming patios have gained significant momentum in recent years. The report opines that gains from polymeric sand sales in patio construction are expected to remain competitive compared to those from footpaths in 2021, currently accounting for approximately 23% and 25% market share respectively.
As homeowners focus on expanding their residential areas into the outdoors that feature covered patios, media centers, and kitchens, demand for polymeric sand to build patios continues on an upward spiral. According to the report, nearly 50% of houses have patios in the US alone. Additionally, several homeowners prefer larger patios over basic plan outlines, and those facing budget stringency eye plumbing & wiring activities for outdoor kitchens and other amenities.
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Key Segment
Product Type
- Polymeric Sand
- Polymeric Dust
Colour
- Beige
- Gray
- Black & Others
Application
- Footpaths
- Patios
- Pool Decks
- Parking Spaces
- Pavements & Auxiliary Spaces
End Use
- Residential
- Commercial
- Infrastructural
Region
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Middle East & Africa
- Oceania
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Residential Sector to Hold Majority Share in Polymeric Sand Market
The report states that residential end-users hold nearly half the volume share of the polymeric sand market, representing a volume of over 35 thousand tons in 2018. The resurgent growth of the housing industry and renovation activities by homeowners in the recent past alludes to the growing demand for various construction materials and consumables, which has been indirectly influencing the demand for polymeric sand.
The advent of polymeric sand has offset the challenges associated with washout owing to the lack of binders in the sand while preventing the growth of weeds, ant hills, and grass as a consequence.
According to the study, gains will also remain strong from the commercial sector, wherein sales are partly driven by large-scale infrastructure development projects worldwide, particularly in developing economies of the Asia-Pacific. Another key factor influencing sales of polymeric sand in the commercial sector is the increased focus of governments on strengthening their energy infrastructure and investing in the development of transit facilities.
About FMI
Future Market Insights (ESOMAR-certified market research organization and a member of the Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments based on Source, Application, Sales Channel, and End Use over the next 10 years.
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