The Global Active, Smart and Intelligent Packaging Market is estimated at US$ 27.1 Billion in 2022 and is projected to reach US$ 43.3 Billion by 2027, at a CAGR of 9.8% from 2022 to 2027.
Active, smart, and intelligent packaging refers to innovative packaging solutions that incorporate advanced technologies to actively interact with the packaged product, monitor its condition, and provide additional functionalities. These cutting-edge packaging solutions are designed to go beyond the conventional role of protection and containment, offering features such as temperature control, freshness indicators, and interactive displays. They aim to enhance product safety, extend shelf life, and improve the overall consumer experience.
During the forecast period, the market for active, smart, and intelligent packaging is expected to expand at a significant CAGR of 7.5%. Due to increased international trade, the demand for exotic fruits, vegetables, and other goods like cosmetics and electronics is growing across a number of different nations, which is the main driver of the market’s expansion. For instance, according to data from the US Department of Commerce, the US exported $838 million worth of personal care and cosmetic products to China in 2020, an increase of 2.2% from the year before. France ($9.02 billion), South Korea ($6.45 billion), the United States ($5.18 billion), Japan ($4.9 billion), and Germany ($3.37 billion) were the largest exporters of beauty products in 2020. Because of the increase in demand for cosmetics, food, and drink items, the need for active, smart, and intelligent packaging will rise throughout the course of the projected period.
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Global Active, Smart, and Intelligent Packaging Market: Dynamics
The global active, smart, and intelligent packaging market is expected to experience revenue growth due to factors such as rising consumer preference for products with longer shelf lives and case-ready meals, significant changes in consumer preferences, and a tightly regulated and controlled packaging industry.
Factors that are predicted to restrain revenue growth include strict adherence to tight packaging restrictions, a lack of suitable technology, a system where there is no “positive list,” a lack of important regulations, and a reliance on imports that is excessive.
Upcoming market trends include an increase in mergers and acquisitions, particularly in the North American industry, the development of inks that can react to temperature fluctuations, and the use of active, smart, and intelligent packaging to combat counterfeiting.
Global Active, Smart, and Intelligent Packaging Market: Forecast by Region
The global active, smart, and intelligent packaging market is distributed across the key geographies of North America, Western Europe, Eastern Europe, Latin America, Asia Pacific Excluding Japan, Japan, and the Middle East and Africa. North America and Western Europe currently lead the global market in terms of market share, both regions holding about 25% value share each of the global market as on date.
However, North America is expected to beat Western Europe towards the close of 2027 with a market share of just under 26%, while Western Europe will account for 21% value share by the end of the forecast period. APEJ is likely to emerge a surprise contender for second position in the global market by the end of 2027, closely behind Western Europe. The APEJ regional market will witness a massive increase of 550 basis points in market share in 2027 over 2022.
Global Active, Smart, and Intelligent Packaging Market: Competitive Intelligence
The report profiles some of the leading players in the global active, smart, and intelligent packaging market the likes of
- PakSense, Inc.,
- Landec Corporation,
- Sealed Air Corporation,
- Bemis Company, Inc.,
- Crown Holdings, Inc.,
- Amcor Limited,
- 3M Company,
- Timestrip UK Ltd.,
- Cryolog S.A.,
- Vitsab International AB,
- Varcode, Ltd.,
- LCR Hallcrest LLC,
- Thin Film Electronics ASA,
- CCL Industries Inc.,
- Temptime Corporation,
- Multisorb Technologies, Inc., and
- Coveris Holdings S.A.
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Global Active, Smart And Intelligent Packaging Market By Category
By Packaging Type :
- Active Packaging
- Oxygen Scavenging Sachets
- Modified Atmosphere Packaging (MAP)
- Smart & Intelligent Packaging
- Time & Temperature Indicator (TTI) Labels
- Freshness Indicators
- Radio Frequency Identification (RFID) Tags
By Application :
- Food & Beverage
- Meat, Poultry & Seafood
- Fruits & Vegetables
- Dairy Products
- Bakery & Confectionary
- Processed Food
Key Questions Answered in the Report:
- What are the growth opportunities for the new entrants in the Global Active, Smart and Intelligent Packaging industry?
- Who are the leading players functioning in the Global Active, Smart and Intelligent Packaging marketplace?
- What are the key strategies participants are likely to adopt to increase their share in the Global Active, Smart and Intelligent Packaging industry?
- What is the competitive situation in the Global Active, Smart and Intelligent Packaging market?
- What are the emerging trends that may influence the Global Active, Smart and Intelligent Packaging market growth?
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