The event apps market is expected to experience a significant growth surge in the coming decade, with a projected value of approximately US$ 5,186.97 billion by the year 2033. This remarkable growth is set to ride a wave of compound annual growth rate (CAGR) of 14.2%.
The market for applications designed for events, such as conferences, concerts, and gatherings, is poised for substantial expansion. These apps are becoming increasingly vital for planning and organizing events efficiently. The projected CAGR of 14.2% indicates that this market is anticipated to grow steadily year after year, ultimately reaching an impressive valuation of over US$ 5 trillion by 2033. This growth is reflective of the growing reliance on technology and digital solutions for event management and is expected to benefit both event organizers and attendees, making events more seamless and enjoyable experiences.
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Expanding eCommerce Industry Fueling the Market:
With the increased emphasis on mobile-assisted purchasing, the e-commerce business has grown at an exponential rate in recent years. Customers’ browsing flexibility is increased by mobile phones, which provide not only product selection but also browsing flexibility. Marketers can now use omnichannel marketing techniques because of the increased popularity of m-commerce apps on mobile phones. As a result, numerous retailers are turning to mobile to increase sales.
For example, in March 2018, the Government of India’s Ministry of Tribal Affairs announced the commencement of a digital commerce project. It is centered on e-commerce and m-commerce platforms. As a result of the increased emphasis on providing an omnichannel market experience, increases mobile-based m-commerce app usage. Throughout the projected period, this may boost the worldwide mobile app market.
Hybrid mobile apps are apps that use web technologies like Hypertext Markup Language (HTML) and JavaScript. These hybrid mobile apps are hosted in the native application, which creates mobile-compatible web apps using mobile WebView.
This gives the program access to the device’s hardware components, such as the accelerometer and camera, among others. This arrangement allows for the development of mobile apps using native mobile infrastructure as well as the hosting of web-based content.
Digitization is Required to Revive Small and Medium-sized Businesses
Several small and medium-sized businesses have closed, necessitating the need for these types of mobile event apps. In addition, the growth in sizable and medium-sized businesses, particularly in developing countries, may boost the market in the future. Moreover, the mobile event apps market is predicted to expand tremendously among the mobile user population in emerging countries.
Key Takeaways from the Event Apps Market Report:
- The market is expected to surpass US$ 5,186.97 billion by 2033.
- The market is being driven by rising mobile usage and the growing trend of digitization in business promotion to reach out to consumers.
- The market is expected to thrive at a CAGR of 14.2% during the forecast period 2023 to 2033.
- North America dominated the event apps market.
Leading Key Players:
- Whova
- Double Dutch
- Core-apps
- Aventri
- Eventfuel.io
- Spot Me
- Yapp
- Event Mobi
- Attendify
- Socio
- Whova Inc
- Crowd Compass
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Key Development in the Market
- In 2021, Event Base, the leading technology provider for workplace events, collaborated with LiveSafe to integrate fundamental LiveSafe capabilities for conference and event security. The LiveSafe platform is now available as an a-la-carte option for Event-based clients. Allowing for seamless communication between event attendees and the security team in the responsibility of ensuring their safety.
- in 2022, During Cvent’s client conference, the firm revealed the new Cvent App Marketplace. The new marketplace also serves as a collaborative space for other notable technology partners to build ready-to-use apps. Moreover, the Cvent platform allows its capabilities to be expanded and tailored.
Event Apps Market Segmentation:
By Type:
- Enterprise Event Apps
- Hybrid Apps
- Meeting Apps
- Conference Apps
- Trade Show Apps
- Festival Apps
- Sports Event Apps
By Operating System:
- IOS
- Android
- Web-based
By End User:
- Event Organizers and Planners
- Corporates
- Government
- Education
By Region:
- North America Market
- Europe Market
- Asia Pacific Market
- South America Market
- Middle East & Africa Market
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