The meal kit delivery service market value is USD 16,798.1 million in 2023. The market is predicted to grow at a staggering pace, with a CAGR of 14.6% from 2023 to 2033. The value of the market at the end of the forecast period by 2033 is estimated to be USD 65,630.6 million.
The demand for home-cooked meals has increased as consumers seek to control their food intake. However, busy lifestyles often make it challenging to prepare meals at home. As a result, many consumers turn to meal kits, fueling the growth of the meal kit delivery service market.
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“With the rising trend of veganism and vegetarianism, vegan and vegetarian meal kits are gaining popularity. Sugar-free, gluten-free, and keto-rich meal kits are also witnessing an increase in demand, providing opportunities in the meal kit delivery service market,” says FMI Analyst
The online boom has positively affected the meal kit delivery service market. Consumers can access meal kits from a variety of different vendors through online meals. Mobile applications that are fast-developing are reducing the effort required on the part of consumers for meal kit deliveries. Technological advancements such as fast GPS trackers, convenient payment methods, and smart driver networks are making meal kit deliveries more attractive to consumers.
Through meal kit delivery services, consumers have access to a wide variety of cuisines and food preparations. The type of food delivered by meal kits ranges from everyday eating to premium food. Gourmet meal kits are also seeing an increase in demand.
Key Takeaways from the Meal Kit Delivery Service Market
- The meal kit delivery service market’s size is estimated to be US$ 16,798.1 million in 2023.
- Heat & eat meal kits are the most popular offering in the meal kit delivery service industry. In 2023, the heat & eat meal kits account for 61.3% of the market share by offering type.
- Vegetarian meal kits are experiencing a surge in popularity. In 2023, vegetarian meal kits account for 36.4% of the market share by meal type.
- The pace of progress in Japan is expected to be rapid for the market. The Japanese market is predicted to grow at a CAGR of 9.7% from 2023 to 2033.
- Rapid growth is also anticipated in France. For the forecast period from 2023 to 2033, the market is projected to grow at a CAGR of 9.2% in France.
- The CAGR for Germany and the United Kingdom is predicted to be 8.4% and 7.8% through 2033, respectively.
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Competition Analysis of the Meal Kit Delivery Service Market
Investments in technology to make the delivery process more convenient is a strategy adopted by players in the market. Well-established brands compete with small-scale and medium-scale players in the market. Some prominent companies in the market include
- Blue Apron LLC
- Hello Fresh Group
- Sun Basket
- Relish Labs LLC
- Gobble
- Marle Spoon Inc.
- Purple Carrot
- Hungryroot
- Others (on request)
Recent Developments in the Meal Kit Delivery Service Market
- In October 2023, UK company Wonder Group acquired well-known industry player Blue Apron and entered the meal kit delivery service market.
- In December 2022, Gobble was acquired by Intelligent Foods. Gobble is reputed to provide meal kits that are ready to eat in a short amount of time.
- In November 2020, Factor75 was acquired by market giants HelloFresh. Factor75 has earned a name for supplying plant-based meal kits.
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Key Segments
By Offering Type:
- Heat & Eat
- Cook & Eat
By Meal Type:
- Vegetarian
- Vegan
- Non-vegetarian
By Region:
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- Middle East and Africa (MEA)
About the Consumer Products Division at Future Market Insights (FMI)
Expert analysis, actionable insights, and strategic recommendations – the consumer products team at Future Market Insights (FMI) helps clients from all over the globe with their unique business intelligence needs.
With a repertoire of over 1,000 reports and one million+ data points, the team has analyzed the consumer products industry lucidly in 50+ countries for over a decade. The team provides end-to-end research and consulting services; reach out to explore how we can help.
About Future Market Insights (FMI)
Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of ~400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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