New Opportunities for Potato Starch in Pharma Industry; Food to Remain the Top Revenue Pocket

The global market for potato starch witnessed incremental growth in the past five years, and reached US$ 8.4 billion in 2018, finds a recent market study published by Persistence Market Research (PMR). The study analyzes changing growth parameters of the potato starch market with its improving sales potential in the pharmaceuticals industry. It finds that the demand for potato starch is growing at a CAGR faster than that in food and other industrial segments including paper and textile industries.

PMR study has tracked thoroughly the increasing popularity of potato starch as a pharmaceutical ingredient, which is mainly triggered by its excellent binding and disintegrating properties. Its growing demand in the pharmaceuticals industry as one of the as the most used excipients is expected to influence the growth prospects of the global market for potato starch. Leading market players are aiming at capitalizing on increasing awareness about the functional properties of potato starch which are favorable for pharmaceutical applications, and adopting strategies to promote its utilization in pharmaceutical technology.

Bakery Products Gobble 25% Share in Food Applications of Potato Starch

Notwithstanding the assertion about the unexplored sales potential of potato starch in the pharmaceuticals industry, the study still attributes the substantially high demand from the food industry and a wide range of food applications of potato starch for the positive growth of the market. In 2018, more than half revenue share of the potato starch market was accounted by the food industry, and this trend is unlikely to change in the coming years, opines the study.

With the changing lifestyle of consumers, the demand for convenience food has increased significantly, in turn, triggering the adoption of potato starch as an important ingredient in most processed food products, especially in baked food. The PMR study finds that the nearly one-fourth of the total sales of potato starch in the food applications is accounted by bakery products, which was valued at around US$ 325 million in 2018.

As baking companies are inclined towards using gluten-free, organic, and non-GMO ingredients in their products to maintain an edge in a highly competitive baked goods market, the demand for potato starch will continue to remain high among baking companies in the coming years, opines the study.

Availability of Substitutes and High Cost of Native Potato Starch to Hinder the Market Growth

Despite the burgeoning demand for potato starch in versatile industrial areas, including food, paper, and textile industries, high availability of low-cost alternatives continues to remain the Gordian knot for stakeholders in the potato starch market. In addition, consumers are becoming aware about the health benefits of potato starch substitutes such as corn starch, maize starch, and arrowroot starch, which is likely to have a significant impact on the demand for potato starch, amid the rise of healthy eating trends.

In addition, the study also finds that native starch accounts for more than 90% revenue share of the global potato starch market. However, the demand for native starch is likely to decline owing to its high cost, which is mainly attributed to the lengthy and costly extraction process. In the coming years, the demand for modified starch is expected to grow significantly as food manufacturers are aiming to replace high-cost ingredients with their low-cost substitutes to ultimately reduce their manufacturing expenses, finds that PMR study.

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Energy Crisis will Transform the US$ 1 billion Market for Commercial Refrigeration Fans in North America by 2029: PMR Study

Persistence Market Research (PMR) recently conducted an in-depth assessment on various aspects of growth for commercial refrigeration fans businesses in North America, and it found that the market valued at US$ 836 million in 2018. It also opines that the market is likely to surpass the US$ 1 billion market by 2029, however the increasing gravity of energy crisis in North America will have a profound impact on the business dynamics in the region. This is likely to give rise to the adoption of innovative strategies among market players to gain an edge in such environment.

Improving Energy Efficiency to Remain the Top Priority for Manufacturers

As a majority of business activities in the commercial refrigeration fans market, including the use of CFC (chloro-fluoro-carbon) and high energy-intensive processes, can potentially have a direct impact on the environment. This has attracted attention from various governmental and environmental organizations, resulting in the imposition of string regulations and energy efficiency norms for manufacturing of commercial refrigeration fans in North America.

Governing bodies such as Energy Star, the U.S. Environmental Protection Agency, (EPA), and the Department of Energy, U.S. (DOE) voluntary program have developed regulations and certification programs for the refrigeration industry, and the standards developed by these regulatory bodies are widely accepted across North America.

The PMR study finds that manufacturers in the commercial refrigeration fans market are on the hunt for effective and productive ways to tap into the energy-saving opportunities in commercial refrigeration. The use of high-efficiency fan blades is expected to remain the most commonly accepted method with the potential for significant energy savings in commercial refrigeration fans.

In addition, growing popularity of large evaporator fans will emerge as a popular trend in the commercial refrigerator fans market in North America as components such as synchronous AC motor technology can reduce the energy consumption of refrigeration system significantly. Electronically Commutated Motors (ECM), such as brushless DC electric motor, are expected to gain immense popularity among commercial refrigeration fan manufacturers in North America.

PMR opines that ECM will account for more than one-third revenue share of the North American market for commercial refrigeration fans by 2019, and the trend will continue to grow stronger in the coming years.

Shift from Metal to Composites in Commercial Refrigeration Fans to Gain Momentum

While the growing importance of maintaining energy efficiency is increasing focus of manufacturers on the choice of motors, various raw materials are also gaining significance in attaining energy-efficient design of commercial refrigeration fans. Though currently metals are among the most popular materials used by a majority of manufacturers, growing awareness about the benefits of composites over metals is expected to incur important changes in manufacturers’ strategies in the coming years, according to the PMR study.

Composites are emerging as an ideal option for materials that can be used corrosive environments, offering much better efficiency and improved lifecycle of commercial refrigeration fans. PMR opines that the composites will account for more than half of the revenue share of the North American refrigeration fans market in 2029. Leading players in the North American market for commercial refrigeration fans are likely to accelerate the shift from metals to high-strength composites to overcome several limitations that metal fans and improve the energy efficiency of the entire system to a greater extent.

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Compostable Foodservice Packaging: Circular Economy as a Regenerative Solution to the Plastic Problem

Compostable foodservice packaging, as an aspect of sustainable packaging is gaining momentum in recent years, as composting becomes a big part the larger packaging industry’s materials management strategy. Stemming from consumer awareness of the negative impact of plastic on the environment and preference for alternative materials and processes, compostable foodservice packaging is being adopted rapidly across end users and food vendors from chain cafes to airlines enthusiastically jumping on the wagon. This has also pushed several initiatives and regulations globally that make environmentally-friendly compostable packaging a requirement. The mass inclination for compostable products has also permeated to include stakeholders in the consumer product goods market as well, who are also including compostable materials as a part of their sustainable packaging goals.

Foodservice packaging has been facing widespread scrutiny around the world of the impact of materials used that could potentially harm the environment. This has caused stakeholders, including manufacturers and end users to invest into research and development into better waste management. Driving this progress towards feasible solutions is the requirement to maximize the diversion of waste from landfills, to reduce the burden on the environment of the same. Particularly in the current scenario, with ‘zero-waste’ being the front and center in manufacturing, people are increasingly turning towards compostable foodservice packaging, hailing it as a viable solution to the plastics problem.

The steadily growing interest in compostable packaging has led to the stable growth of the compostable foodservice packaging market in recent years, with a similar trend continues in the foreseeable future. This is expected to create profitable prospects for players in the market as they focus on product innovations and direct research and development towards convenient, sustainable, environment-friendly and compostable foodservice packaging.

Circular Packaging Economy

Plastics and single-use, disposable packaging have become a growing problem, with less than a tenth of it getting recycled and the larger part of it ending up in landfills or directly in the environment. In order to combat this situation and break away from the ‘take, make, dispose’ pattern, the industry as a whole is gearing to move towards a circular packaging economy, to specifically target the reduction of waste design. This is opening up opportunities for players in the compostable foodservice packaging market to expand as end users drift towards less wastage, alternative raw materials to be used and improved methods for packaging in general. The adoption of the circular economy pattern, encouraging circular thinking, is aimed at exploring innovative approaches to sustainable packaging.

The trending buzzwords in foodservice packaging in the current market scenario are ‘sustainable materials management’ and ‘ecological efficiency’, which have become increasingly important as compostable foodservice packaging has become such a big aspect of sustainable packaging solutions. The major stakeholders in the compostable foodservice packaging market are looking to follow the 3 R’s of sustainability – Reduce, Reuse and Recycle, where packaging is designed to be reused and recycled/composted to reduce the negative burden on the environment.

Customization a Key

Customization has quickly become a key aspect demanding the attention of manufacturers in the compostable foodservice packaging market. With end users of this market are looking to cater to consumer needs of snackable foods and convenient options for packaging, there is a steadily growing demand for individual packing in customized sizes. Manufacturers are focusing on alternative sustainable food packing that ensures the integrity of the food and minimizes leakage.

Players in the compostable foodservice packaging market are now looking at making inroads into packing for independent foodservice operators and chain cafés, forming the crux of their growth strategies.

Compostable Foodservice Packaging for a Sustainable Future

Sustainability as a trend, is generally considered one that impacts the consumers directly, but has made its way to influence large-scale industrial food packaging as well. The global push for sustainability and the increased inclination to align with sustainability goals has led to players looking at sustainable packaging processes and materials. With the help of new technology and his has led to the increased adoption of paper, bioplastics and compostable packaging while reducing the use of plastic where it can.

This has led to manufacturers in the compostable foodservice packaging market to look into alternative materials that function like plastic, compost but retain plastic’s efficiency.

The deterioration of the environment caused by manmade materials caused by the plastics that are a big chunk of the discarded waste have reached critical levels, negatively impacting the environment. And with consumers becoming environmentally conscious, they are pushing for companies to be environmentally responsible as well, and holding them to account to being their packaging up to scratch. This is creating several opportunities for manufacturers in the compostable foodservice packaging market to move towards sustainable and innovative packaging materials and design to gain a competitive advantage in the industry, and helping create a new sustainable reality with their customers.

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Asia Pacific Projected to Foresee Remarkable Expansion Through 2020 in the Global Biogas Market

The energy crisis is a developing issue and the world is battling to locate a reasonable eco-friendly energy alternative for its inhabitants. The worldwide energy market is extending quickly. The rising need for energy is by and welcomed with the assistance of a petroleum product. Industry specialists accept that the need in the energy market will develop complex in the expected years. There is a dire need of a substitute source of eco-friendly energy to top off this hole in the market. An eco-friendly energy source is an unquestionable requirement, as greenhouse emissions are intensely irritating the ecological parity. The development of biogas as another and green energy source is the main trust in the cutting edge world.

The worldwide biogas market is anticipated to upsurge in the approaching years. The regions, for example, the Asia Pacific and Latin America would play a significant role in the expansion of the worldwide biogas market. Western Europe and North America have dominated the market by the end of 2016, however, the APAC region is anticipated to propel its development within the approaching few years.

The Asia Pacific is probably going to come out as the most lucrative region and is the place of hope for investors.The massive availability of live stocks and favorable climatic conditions is probably going to keep the market flooded in this area. Nations, for example, China and India are anticipated to fuel the advancement of the regional market for biogas. Biogas sales are presently taking off in India and this market would extend an appropriate incremental dollar prospect in the approaching years. Nations, for example, China and India are going through a quick industrial development. These nations are honored with a farming benevolent atmosphere and have an enormous agricultural waste reserve. These components are probably going to speed up the extension of the Asia Pacific regional market for biogas.

Agriculture fragment is considered to dispose of high value-medium development over the years to come. Biogas from landfills, sludge, etc. could provide lucrative expansion prospects in this region. Industrial & other fragments are anticipated to foresee sluggish development in the upcoming years.

The application category of the Asia Pacific market is projected to foresee various prominent market shifts by 2026. The electricity category is designated to lose through the end of the assessment period whereas the heat category is likely to gain amid the period of forecast. Biogas driven heating systems set up in India, China and different nations of the APAC are anticipated to generate a development prospect over the years to come. Vehicle Fuel along with different category is likely to dispose towards low value-low development amid 2016–2026.

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Sales of Advanced HDVC Transmission Systems Continue to Grow Owing to Strong Demand for Long-distance Power Transmission

The High Voltage Direct Current (HVDC) transmission current systems are primarily deployed for power transmission over long distances. Future Market Insights recently published a detail report on the global HVDC transmission systems market. The global HDVC transmission systems market is expected to grow in the upcoming years owing to a considerable increase in demand from the power transmission sector. In addition, the consistent rise in the demand for HDVC transmission systems from the developing regions is projected to provide an impetus to the growth of the HDVC transmission systems market in the upcoming years.

The report offers intricate and critical insights regarding the various factors driving the growth of the global HDVC transmissions systems market along with the current trends, opportunities, recent developments, and key innovations in the HDVC transmissions systems space.

An analyst answers some key questions pertaining to the HDVC transmission systems market.

How is the HVDC transmissions systems market expected to grow in the upcoming years?

The global HVDC transmission systems market is likely to reach a market value of ~US$ 17,203.8 Mn by 2028 growing at an impressive pace of 8.7% during the forecast period 2018-2018

What are the recent developments within the HDVC transmission systems space?

Over the last couple of decades, the adoption of the HVDC technology for long distance power transmission applications witnessed an exponential growth. Consistent progress in HVDC technology have led to a transition from AC to DC. In the last decade, although conventional HDVC technology continues to remain at the forefront, there was a significant improvement in the quality and performance of sub-systems and equipment such as AC-filters, DC- brushings, AC-filters, and more. Further, the integration of the recently developed concept of capacitor communicated converted (CCC) with the conventional HDVC technology has significantly enhanced performance of traditional converters. At present, progress in technology and research activities are playing an imperative role in the development of modern HDVC transmission systems.

Are there any factors that are likely to hinder the growth of the HDVC transmission systems market in the coming years?

Over the years, manufacturers operating in the HDVC transmission systems market have had to continually look for solutions to reduce the high installation costs of HDVC transmission systems. The installation costs are high primarily due to expensive components including, smoothing reactors, converters, and harmonic filters that are installed to decrease the harmonics during transmission. Thus, one of the major factors that could potentially dent the growth of the market is high installation costs associated to HDVC transmission systems. In addition, steep costs of conversion stations and spare parts required for regular maintenance are other factors that are likely to interfere with market growth in the upcoming years.

Which are the key regions in the HDVC transmission systems market and why?

According to our in-depth analysis, the market in North America and the APEJ region is expected to offer lucrative growth opportunities for market players operating in the HDVC transmission systems market. The North American region is expected to assert dominance within the market owing to factors including, technological innovations and promising findings from ongoing research activities. However, the Asia-Pacific region excluding Japan is likely to present market players lucrative opportunities due to high demand for HDVC transmission systems from developing nations including, India and China among others.

Could you elaborate on the competitive landscape of the HDVC transmission systems market? At present, the global market is predominantly consolidated by 10 prominent vendors due to the lacking presence of regional market players. Further, the 10 leading vendors account for nearly 65-75% of the global market in terms of value. Some of the major companies operating in the HDVC transmission systems market include, Siemens AG, General Electric, Toshiba Corporation, Prysmian SpA, Mitsubishi Electric Corporation, Abengoa S.A. etc

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Demand for Non-invasive Aesthetic Dermatology Boost Sales of Photo Rejuvenation Equipment

Technological advancements have played a key role in the development of effective and reliable medical and cosmetic procedures. In addition, research activities coupled with giant strides in technology have opened the floodgates to new and improved treatments. Thus, leveraging the progress in technology, photo rejuvenation or phototherapy has garnered significant interest from consumers as an effective, painless, and non-invasive cosmetic procedure to eliminate scars, wrinkles, birthmark, stretch marks, and acne scarring among others. In the last few years, owing to the rising popularity of non-invasive photo rejuvenation treatment, the demand for cutting-edge photo rejuvenation equipment witnessed a commendable growth.

Further, progress in light emitting diodes (LEDs) and intense pulse light (IPL) technologies have broadened their scope within the medical and cosmetic industry. In the current scenario, consumers are leaning towards non-invasive cosmetic procedures such as photo rejuvenation to treat a range of skin problems. At present, IPL and laser devices have gained tremendous popularity in the aesthetic dermatology which in turn is positively impacting the growth of the photo rejuvenation equipment market.

Surge in Demand for Safe and Effective LED Photo Rejuvenation

In recent years, a large number of patients are leaning towards non-invasive procedures for the treatment of an array of medical and dermatologic problems. Thus, photo rejuvenation in which noninvasive light is deployed to attain therapeutic outcome, has gained significant attention in recent years among patients. Further, the adoption of LEDs to enhance the overall appearance of the skin has witnessed a considerable growth in the last few years – a trend that is likely to continue in the foreseeable future. One of the primary reasons for the growing adoption of LEDs over thermal-based skin-tightening devices is the fact that LEDs do not cause thermal injury. In addition, LED photo therapy has emerged as one of the most effective treatments to clinically treat a broad range of dermatological conditions including acne vulgaris and more. In the current scenario, dermatologists are able to provide optimum skin care treatments with LED photo rejuvenation.

Further, LED photo rejuvenation can be deployed as a stand-alone treatment of in conjunction with other therapies including, laser resurfacing, peels, intense pulse light, injections, and micro needling. At present, the safety aspect of LED photo rejuvenation therapy is one of the major factors contributing towards the increase in demand for LED photo rejuvenation. Further, the procedure does not inflict any damage to the epidermis or dermal tissues – making it a preferable treatment over other alternatives. In addition, when deployed as a stand-along treatment, LED photo rejuvenation does not cause peeling, redness, swelling, pain, and blistering. Thus, the demand for LED photo rejuvenation equipment is on the rise in both, the developed as well as the developing nations.

Established Players Eye Acquisitions to Improve Market Position Several companies operating in the photo rejuvenation equipment market are likely to consider mergers and acquisitions to improve their position within the evolving market landscape. For instance, with the acquisition of Omnilux Medical by GlobalMed Technologies, GlobalMed Technologies gained access to over 3,000 Omnilux systems worldwide – an effective growth strategy to enhance market position on the global scale. The growth of the photo rejuvenation equipment market hinges on several key driving factors including, approval from regulatory bodies, and growing adoption of combination laser therapies for tattoo removal, and progress in intense pulse light and light emitting diodes.

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Cost-effective Technologies and Global Initiatives – Redefining Vision Care in Developing Countries

Over the past decade, awareness regarding the influence of low vision on the quality of life and society has increased significantly. In addition, eye-care professionals have gradually become more conscious of their responsibility to ensure patients with vision impairments receive the most effective vision care treatment. According to the World Health Organization (WHO), over 1.3 billion individuals live with some type of vision related problem. In addition, untreated refractive problems and cataracts are tipped to be one of primary factors responsible for vision impairment. Further, nearly 80 percent of the problems related are preventable, provided patients address their vision problems at the right time. The WHO also revealed that a large proportion of individuals that require vision care are above the age of 50.

However, at present, with the advent of advanced technologies, ophthalmologists and eye care professionals have a range of tools effective and reliable tools at their disposal. Thus, the quality of vision care treatment in recent years has improved at a rapid pace and the trend is set to continue in the upcoming years. Thus, with the onset of improved and advanced vision care techniques, awareness over the importance of eye care, and significant improvement in the quality of vision care, the vision care market is projected to experience an impressive growth in recent years.

Market Players Aim to Make Vision Care More Accessible in Developing Countries

Vision impairment is a major cause of concern worldwide especially in the developing countries. Nearly 2 billion people worldwide lack access to optimum vision care including corrective glasses and lenses. Moreover, as a majority of the eye care centers are located in urban areas, getting a prescription for eye glasses is a daunting task for individuals residing in the rural parts of the developing countries such as India. Thus, in their efforts to address the aforementioned challenges, several startups and companies within the vision care market are concentrating on developing portable auto refractors and research activities.

For instance, MIT spin-off, PlenOptika introduced the newly developed portable auto refractor which efficiently computes the refractive errors present in the eye and provides prescriptions in 10 seconds. In addition, the recently developed auto refractor is more economical than the existing technology and has a high potential of making vision care accessible in the inaccessible areas of developing nations. After years of trial & error, testing, and clinical research, the auto refractor, QuickSee entered the Indian market and has provided promising results. Moreover, the company aims to target hospitals, NGOs, and various other optometry practices wherein training will be provided to health workers and technicians. The training program will enable health workers to visit rural areas with the device and carry out the required tests. Thus, the entry of Quicksee and similar other products in the vision care market, eye care in rural areas is poised to scale new heights.

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Vision 2020 – A Global Initiative to Prevent Blindness

In the last couple of decades, the surge in the number of vision impairment cases has prompted response from governments to tackle vision problems. Launched in 1999, the vision 2020 program was primarily aimed to prevent blindness and restrict vision loss among individuals worldwide. Some of the plans and ideas within Vision 2020 include, focus on untreated refractive errors, efforts to improve access to eye care services worldwide, and reduction of the prevalence of avoidable visual impairment among others. Vision 2020 has played a major role in enhancing global eye health and made a significant impact in the developing nations that were in dire need of quality vision care services.

The vision care market is expected to grow at an impressive pace in the upcoming years owing to growing awareness among individuals regarding the importance of refractive error correction, advent of disruptive and cost-effective technologies, and government initiatives that play a crucial role in promoting eye care.

Popularity of Coir to Mirror the Growth of the Hydroponics Market – Says PMR Study

With consumers chasing the eco-friendly drive, the coir market yet again is set to gain back its lost sheen. In recent years, coir landscape has come to the forth with diverse applications, extending to horizontal industries such as food and beverages, agriculture, upholstery, and fishing. Coir is gaining huge momentum on account of its usage as insulation to preserve food, filler material for the manufacturing of mattresses, and automobile seats. Moving beyond the traditional use of coir, its ability to prevent soil erosion is opening new channels of revenue in the hydroponics industry.

Growth of the coir market is also attributable to government initiatives that have been playing a pivotal role in reviving lost fame of the traditional industry with the introduction of numerous programs to underpin the production and export of coir. Since coir is produced from coconut, the huge coastal belt of Southeast Asia accounts for the leading share in the coir market at a global level. As concepts regarding the use of natural and organic products gain traction, coir market is likely to penetrate towards the development of luxurious products in the future.

Technological Advancements to Underpin the Production Capacity of Coir

The study shows that with the recognition of coir as an inexpensive yet an indispensable material, market players are witnessed expending efforts into research and development activities to develop high-quality coir that can be used as a substitute to wood, MDF boards, and plywood. Such sustained technological interventions in the coir landscape will pave the way for achieving quality and productivity. As automation looks poised to sweep off the drudgery of labors and, in turn, be easy on the pockets of producers, developments such as low-cost motorized spinning wheels will remain integral for the production of high-quality yarn.

Hydroponics to Offer Sustainable Growth Opportunities to the Coir Market

As per the study, the use of coir as a growth medium in the hydroponics industry will drive exponential sales opportunity in the future. The pH attribute of coir is between 3.3 and 4, which is deemed closer to an ideal value i.e. between 5.2 and 6.8. This makes coir suitable as a source in the hydroponics industry for the growth of lettuce, tomatoes, and cucumber, among other plants. In addition, coir possesses high cation exchange rate, which helps in the storage of nutrients and their release, as and when required. Studies have also found coir as a promoter of useful bacteria, on account of compounds such as lignin, which translates into better growth of plants, higher yields, and reduced susceptibility to diseases – phytophthora and pythium.

Despite being rare in nature, coir sets itself apart with its affordability and eco-friendliness, which makes it an attractive business for overseas businessmen. Currently, India and Sri Lanka collectively account for 90% of the market share, and both countries offering relatively low operational costs make them an attractive coir market for foreign direct investments. With these regions attracting new investments from overseas investors, the popularity and penetration of the coir market is likely to grow in terms of sales during the forecast period.

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Europe Animal Drug Compounding Market: Key Challenges and Opportunities

The broad spectrum of medicinal needs of animals and the strict scrutiny process narrowing the flow of approved drugs has been instigating a shift towards animal drug compounding. The current scope of animal drug compounding is devised to meet the therapeutic needs of animals that aren’t a part of the food chain, with a view to eliminating instances of human exposure to harmful drugs.

Numerous countries observe different laws and regulations, when it comes to animal drug compounding. For instance, the FDA doesn’t validate the effectiveness, quality, or safety of compounded drugs. Despite this, global sales of animal compound drugs are projected to advance at an above-average CAGR of ~6% during 2016-2024, as estimated by a Persistence Market Research (PMR) study.

In Europe, several initiatives are taken by governments to improve animal healthcare, as the number of pet ownership surges. As per a survey conducted by People’s Dispensary for Sick Animals, ~49% of the UK populace own a pet, out of which ~25% of people are cat owners, while the rest ~24% of people are dog owners. Such staggering results have boosted the veterinary healthcare market of Europe, and are projected to hold crucial opportunities for animal drug compounding market players.

Introduce Flavorful Drugs to Gain Favorability of Animals

Among the other diseases and conditions, pets are more susceptible to neurological disorders over inflammation, infections, and others, which unlocks a horizon full of opportunities for market players to reap. Manufacturers can increase investment towards the development of compounded drugs that are specifically targeted for the condition. However, market players can note the initiatives taken by the Europe government in the form of issuing a guideline that requires conformation to the responsible use of antimicrobials on pigs, sheep, and cattle, in order to meet the antibiotic residue standard. This implies the prevalence of bacterial infection among companion animals and serves as an opportunity for market players to develop microbial-resistant compound drugs.

Since the veterinary drug compounders are unpleasant in taste, market players can differentiate their offerings by developing smooth and rich-in-taste chews for animals to gain acceptance. Besides flavor, tablets and chews can help pet owners to administer proper dosage of drugs to animals over powder form and, in turn, eliminate instances of under- and over-dosing. Some of the flavors that work best for veterinary medications include chocolate, meat, fish (tuna), cheese, and butterscotch. However, a greater consolidation opportunity will be available for market players that overcome the challenges present in the animal drug compounding market.

Compounded Drugs are But Illegal Drugs

Among the other barriers, the high cost of drug testing is likely to limit the sales prospects of the animal drug compounding. Currently, the government of Europe offers no reimbursement scenario for experimenting or purchasing of these drugs. On account of the lack of favorable finance scenario, pet owners are left with two choices – either make out-of-pocket payments or settle for generic drugs. In most cases, animal proprietors incline towards cost-effective generic drugs, which shrinks the masses consuming compounded drugs. While debatable instances of effectiveness regarding the use of animal drug compounding has held back the government from legalizing its status, which also reflects on the movement of the industry.

In a nutshell, market players can intensify the production of CNS, anti-infective, and hormonal drugs to gain bigger and better sales opportunities. Since a cat remains the preferred pet in the Europe region, market players can capitalize on the opportunity to introduce flavors for cats over other pets. Also, tablets and chewable compounded drugs hold better chances of sales over injectable medications, which market players can take a note of while thinking about the mode of administration. However, it is advisable for market players to keep a tab on the regulations before venturing into new markets within the region.

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Steady Adoption of Patchouli Oil in Modern-day Perfumery and Scented Products

Over the last few years, essential oils have garnered a special place in the minds of modern day consumers. Further, as the millennial population continues to embrace healthier lifestyle and dietary habits, the growing adoption of essential oils is here to stay. Further, patchouli oil, derived from patchouli plant has gradually gained steady recognition in recent years owing to the health benefits and aromatherapy attributes exhibited by the patchouli plant. Although, essential oils including, lavender, peppermint, eucalyptus, lemon and rosemary among others are leading the race in terms of popularity, patchouli oil is gradually capturing the interest of present day consumers. In addition, as consumer awareness pertaining to the benefits and applications of patchouli oil continues to scale, the demand for patchouli oil is experiencing a steady growth. Patchouli oil is highly popular in the tropical nations of Asia including, China, Indonesia, Myanmar, Malaysia, etc. where patchouli is cultivated extensively. At present, patchouli oil or extract is used for in a range of products and applications including, perfumes, incense, toys, culinary, insect repellent, and aromatherapy.

Growing Popularity of Aromatherapy Boosts Demand for Patchouli Oil

In the current scenario, several individuals are exploring the potential of alternative health treatments and ailments to enhance their overall health. Thus, in recent years, aromatherapy with essential oils has picked up pace among the masses – a growing trend expected to continue in the foreseeable future. Thus, as the adoption of aromatherapy to improve psychological and physical well-being is increasing at a consistent rate, the demand for patchouli oil is also expected to grow. Moreover, to optimize the entire experience of aromatherapy, it is critical to use oils that are completely pure and natural. At present, several aromatherapy practitioners are formulating their own essential oils at home due to the heightening costs of aromatherapy in massage parlors and spas. Moreover, several individuals are creating their own essential oil recipes and selling them to consumers. In addition, as essential oils are extracted from natural ingredients, they are free from toxic chemicals and are extremely safe to use. Patchouli oil sales have witnessed a steady growth in recent years owing to an increase in the popularity levels of aromatherapy among the masses. In addition, patchouli oil has one of the most distinct fragrances in comparison to other essential oils – another factor driving the growth of the patchouli oil.

Patchouli Oil – A Uniquely Fragrant Essential Oil

Owing to its unique and significantly distinct fragrance, patchouli oil is widely used in several scented industrial products including, air fresheners, detergents, paper towels, and more. In addition, patchouli oil is gaining significant popularity from individuals involved in modern perfumery and inclined towards developing their own scents. In addition, patchouli oil is a vital component of incense in East Asian countries including, China, Vietnam, and more. However, the demand for patchouli incense grew at a rapid pace in North America and Europe as consumer awareness regarding patchouli oil increased.

. In recent years, several research activities are in place to explore the potential health benefits of patchouli oil. Recent inputs from patchouli oil users reveal that the product has helped individuals with a range of problems including, acne, dandruff, constipation, indigestion, athlete’s foot, and eczema among others. In addition, apart from providing significant health benefits, patchouli oil is tipped to consist uplifting properties that have assisted individuals deal with fatigue, anxiety, insomnia, etc. Thus, with additional research, growing consumer awareness, demand for natural products, and adoption of aromatherapy, the patchouli oil market is likely to witness a health growth in the upcoming years.

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